Priit Martin

So even if we looked at you, you stayed productive until you are 80 or so, 35, you have 45 more years to go. That's a hell of a long time. So sometimes it's a challenge to sell the idea of thinking and planning longer than six months ahead or one year ahead. Especially in sales, people run into this trouble that they don't like being uncomfortable. And if you start selling something new, if

So even if we looked at you, you stayed productive until you are 80 or so, 35, you have 45 more years to go. That's a hell of a long time. So sometimes it's a challenge to sell the idea of thinking and planning longer than six months ahead or one year ahead. Especially in sales, people run into this trouble that they don't like being uncomfortable. And if you start selling something new, if

The first six months are hard. There's this feeling that it must be the wrong thing I'm doing. And it's not. Most of the times it can be the right thing. Just need to go through the uncomfortable part, right? And learn. Have enough patience and learn.

The first six months are hard. There's this feeling that it must be the wrong thing I'm doing. And it's not. Most of the times it can be the right thing. Just need to go through the uncomfortable part, right? And learn. Have enough patience and learn.

There is an organization called Europe One. Basically, it's like a big part of the Europeans that sell books. And when Ventures was first started, the name simply came from that. Even the logo and everything came from that. It was E1 Ventures. And at some point, we figured that our vision, same if we think 2020, or 30 years into the future, it was going to grow too far apart.

There is an organization called Europe One. Basically, it's like a big part of the Europeans that sell books. And when Ventures was first started, the name simply came from that. Even the logo and everything came from that. It was E1 Ventures. And at some point, we figured that our vision, same if we think 2020, or 30 years into the future, it was going to grow too far apart.

And having E1 always tied to our name doesn't really represent the scope of what we want to accomplish. So if the goal is to become a collection of companies in Europe, as we have in the States, then just being Southwestern Ventures represents that better.

And having E1 always tied to our name doesn't really represent the scope of what we want to accomplish. So if the goal is to become a collection of companies in Europe, as we have in the States, then just being Southwestern Ventures represents that better.

So we want to emphasize the fact that any new businesses or things that come to us, it's a part of Southwestern, not only part of that E1 organization.

So we want to emphasize the fact that any new businesses or things that come to us, it's a part of Southwestern, not only part of that E1 organization.

And also luckily, at least in these parts of the Eastern Europe where we operate, Southwestern, it's a positive name. In the early 2000s, when first people really went to sell books, there's not really much high quality sales training here. A lot of it actually came from Southwestern, at least in Estonia, and people were like, Wow, what great ideas.

And also luckily, at least in these parts of the Eastern Europe where we operate, Southwestern, it's a positive name. In the early 2000s, when first people really went to sell books, there's not really much high quality sales training here. A lot of it actually came from Southwestern, at least in Estonia, and people were like, Wow, what great ideas.

So Southwestern as a name also has at least some power here.

So Southwestern as a name also has at least some power here.

I have a list of small habits that I go through every morning. I have this self-talk written out. It's about a page and I update it every once in a while and every day I read it. So that describes the ideal. I am not like that, but that's what I work towards. And then I go through the list of my yearly goals just to remind myself if I'm on the right track.

I have a list of small habits that I go through every morning. I have this self-talk written out. It's about a page and I update it every once in a while and every day I read it. So that describes the ideal. I am not like that, but that's what I work towards. And then I go through the list of my yearly goals just to remind myself if I'm on the right track.

And then I also think what I'm grateful for, what I did well yesterday. Every morning I give myself a little pat on the back and then I write down like one or two things that I want to get done, you know, that day. And I've done it for so many years now, not every day, but honestly about 250 to 270 days out of every year I go through my list.

And then I also think what I'm grateful for, what I did well yesterday. Every morning I give myself a little pat on the back and then I write down like one or two things that I want to get done, you know, that day. And I've done it for so many years now, not every day, but honestly about 250 to 270 days out of every year I go through my list.

I feel it helps me keep my focus pretty well, you know, keep focus on what I need to accomplish that day, but also, you know, what's going on in my life as a whole and if I'm moving in the right direction.

I feel it helps me keep my focus pretty well, you know, keep focus on what I need to accomplish that day, but also, you know, what's going on in my life as a whole and if I'm moving in the right direction.