Raj Sheth
👤 SpeakerAppearances Over Time
Podcast Appearances
And this is where it gets interesting because the efficiency of ads tapers off over time and over dollar amounts.
So it's not like 30 plus 30 is 60 and 60 plus 60 is 120.
It doesn't add up that way.
And that's what concerns us slightly.
So we're also making some pricing changes.
We took a lot of that money.
When you say profitable, not really.
We have a moving breakeven point because we're investing a lot in product and design and engineering.
And there's so much to do on the product.
No, no, no.
So that would be the chronology.
Maybe I misspoke or the point got lost.
Yeah, we would first go.
In fact, the math is that only when we are consistently hitting
one 20, like, uh, consistently hitting over a hundred demos.
We'll add that 30 consistently hitting over 140 demos.
We'll add that four days.
So we will let, uh, break at the seams a little bit, but it has to be that 1500.
Exactly.
Pay the ads, SDR sales commission.