Regina Pradam

Don't you just lose money?

I think what happens is people go to

you know, fine dining restaurants and they wanna show off to their friends, wine and dine, have a nice bottle of wine and they see the sexy part of the business, right?

You can actually bring a show off and yeah, be seen and be seen.

What they don't see,

is what goes behind the scene.

It's a very hard business.

I tell people, you know, I get even to this day at Tarka, people come to me asking, constantly saying, I'm a doctor, I'm an engineer, I work for Dell, and I'd like to franchise.

Are you ready to franchise your store?

And we are not, but we collect

email or contact information down the road if we do decide if and when we decide to franchise, we have a list ready.

But what I tell people is it's not the easy, there are much easier ways to make money.

So if you get into it, do it because you are passionate about it.

What got you into it?

I graduated with an editorial journalism degree.

No way.

Okay.

What school?

From University of Washington, Seattle.

Okay.