Reid Hoffman

But I have choice over that.

It helps me navigate and never get lost.

So, yes, it always knows where I am, but it also knows where I am.

It helps me never get lost.

And so, therefore, it can be an amplification of my agency, and it changes what the landscape of my agency is.

And so I think that's part of what's so important about thinking about this new –

agentic revolution.

Now, some of this will also be the, hey, I talk to my agent and I say, hey, I'm going to go to Rome, figure out what a really good itinerary is, book anything that's really important to book early, et cetera, et cetera, and it comes back to me and does that.

And you go, well, that's really awesome.

And you say, well, is this going to mean that their travel agents don't have a job anymore?

It's like, well, actually, in fact,

travel agents will change because it'll be AI plus travel agent, but it might be a little bit more along the lines of, here's the things that normally seen like go see the Sistine Chapel in Rome.

But it may be, oh, you're the kind of person who would really like to do the after-hours tour.

And this is the way you do it, and da-da-da-da.

And maybe agents don't know that much about the after-hours tour.

Or maybe there's a midnight bike ride that might be really good that doesn't necessarily know about.

So there's ways of these kind of pulling things together.

And by the way, you know...

These agents will be making predictions off all the data, which is a lot, more than any of us have, about what things would be really good for us.

But, you know, part of what we, it's like, for example, play with chat GPT and see what kinds of things it writes.