Ric Elias

And we're either going to get run over or...

We are going to play in it and we'll see.

You described this evolution from the early days of performance marketing focus into businesses all over the world that do lots of different things.

I know healthcare is one space that you're really interested in.

We don't have to get into the specifics of the business, but Ken, if you want, talk about what in that world seems like an opportunity and interesting to you.

It does seem like such an important space and that's a very different world than the world you started in.

We owned a bunch of really interesting assets.

We own a bunch of assets that created a lot of both data and consumer's path.

But you realize that those are kind of narrow businesses that exist for a period of time.

We did this JV with UnitedHealthcare, who their CEO, Andrew Witte, is a fantastic CEO, a fantastic human being.

And his view is that the healthcare company of someday, of the future, five, 10 years from now, will be very much consumer-driven, consumer-led.

And they need to be making that investment today because they are really good in the health plan side.

They're really good in the provider side.

They got to get really good in the consumer side.

And he is like, there's no way a company this big will ever figure that out.

So I got to find a clean environment where I can make sure that we're both investing, but I need the tech.

I need the people.

I need the alignment of incentives.

So we did a long-term partnership to go build this.

And it's been great.