Rich Roll

And Rivian makes it easy to try for yourself.

You can book a demo drive online, pick a time, show up and just get out on the road, no pressure.

So if you've ever been curious, don't just take my word for it.

Go to rivian.com and feel it for yourself.

it's important to understand that that broadcast and the games itself was really on its face, a marketing device to sell people these enhancements.

And they say as much, they're not trying to hide this fact.

So by holding this event and sponsoring these athletes and paying them very well to perform,

which I'm sympathetic to.

It's very difficult to have a career in any of these sports with any kind of longevity and support yourself.

So I have no judgment on the athletes who decided that they wanted to do this.

I mean, Cody Miller, the swimmer, is like, he wanted to keep swimming.

And I've been following this guy for a long time.

He makes YouTube videos about his swimming career.

And the Enhanced Games came along and offered him a lifeline.

They're going to pay him and basically support him.

And they have followed through on that promise to him.

And he went and did some personal best.

Good for him.

And he got paid a lot of money to do it.

Yeah.