Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Rick Carlson

๐Ÿ‘ค Speaker
206 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

I am.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

I've had an extra dose of caffeine, so I'm hoping I can keep up with you.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

Let's get started.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

Sure.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

Well, we're a SaaS business.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

Obviously, we're a marketing automation company.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

And what makes us kind of unique is that we license our platform to digital marketing agencies.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

So these are businesses that help other businesses with their sales and marketing.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

And I think we're the only company in the world, really, that's doing this.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

There are certainly companies like HubSpot and Marketo and so forth that are competitors of ours and that are working with agencies.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

But we've really built our whole business around agencies.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

It's about 90% of our revenue.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

And what we do is we license them our platform.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

They put their clients on the platform and deliver results, generate leads and convert those leads into sales for their clients.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

Sure.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

This year, we're somewhere around $13, $14 million.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

We've been growing about 50%, a little north of 50% on our core business and have been doing that since we started.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

We don't see any reason why that would slow down.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

You know, we're late to the game.

SaaS Interviews with CEOs, Startups, Founders
965 Why This $14m ARR Company "Went Public" To Win Marketing Automation Space

Uh, so everybody we compete with has had about an eight year head start on us.

โ† Previous Page 1 of 11 Next โ†’