Rick Jordan

What are we building different?

What are we doing different?

I put out this on X a couple of weeks ago in an interview that I did.

We announced the reverse split, which most investors just do not like.

They think they're going to be wiped out.

But in actuality, it's the thing that could potentially save them.

Truly, everybody it could potentially save.

That's what I'm excited about working on now.

But what I put it out there, I'm like the biggest lesson I learned from an M&A perspective is there's two types of sales, two types of acquisitions.

One is where I've

illustrated as a bucket.

You can buy the bucket and inside the bucket are the customers, the processes, the SOPs, all the intellectual property of that business, all the tools that they use, everything.

And it's all inside this bucket.

You can buy the bucket with everything in it.

And that's what we did.

It's called a stock sale.

Or if it's an LLC, it's a whole membership interest.

You take control of that entire entity.

You get the EIN.

It