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Rob Fuggetta

๐Ÿ‘ค Speaker
246 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

I think we've got steady, solid growth and we, um, are doing some product development now that we think is going to be the linchpin for rapid growth for Zubrin.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

So I can't talk too much about this on, uh, on this call, stay tuned about that.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

But, uh,

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

we're happy with where our growth is and has been.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

And, uh, we're looking forward to, uh, some interesting news soon that we think is going to propel the company, uh, quite substantially going forward.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

No, it's, it's more in the 20, 20%, 25% range, which is manageable.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

And, uh, you know, I think, uh,

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

Especially, I think any entrepreneur will get this idea, is that when you are developing a new product, there's always that tug of war between serving existing customers and building new technology.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

And that's a healthy tension in any organization, but you can't lose sight of the fact.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

of who pays the bills while you're building new stuff.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

That's right.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

We're trying to strike that balance.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

Well, I mean, I think a lot depends on timing for the launch of the product and market acceptance.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

But, you know, I mean, I, you know, I don't like to attach years to particular forecasts and things like that, at least not

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

publicly, but what I'll say is this, is that, um, today I think, um, marketers more than ever understand how vitally important, and I'll use sort of the broader term or influencer marketing has become.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

Now we're a part of influencer marketing.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

We're that part of it that engages mostly your customer influencers.

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

So all of the trends look really strong, Nathan, right?

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

We're getting more calls than ever from marketers that are saying, you know, we've done some things with large paid, the, um,

SaaS Interviews with CEOs, Startups, Founders
1177 Then Turn Your Customers into Advocates, North of $12m in ARR

Mega influencers hasn't worked very well.