Rob Nelson

I mean, you're learning and making mistakes and it's okay.

I wanted to try, you know, just something new and have a new challenge.

And

The plan was I was going to bootstrap this, and then I got into it.

I was like, holy cow.

One, I can't bootstrap.

This is going to take way more money than I'm able and willing to do.

And two, the opportunity is much larger than I thought.

So, yeah, we decided to raise money on this, or I did.

It's been a great experience.

I mean, it's been a great experience.

I've actually loved it.

It's really nice not to be constrained.

by the profits of the company to do what you want to do.

Oh, she's like 80 bucks or something like that.

We launched it like the very end of 2014 and then went through that trough of sorrow that's talked about.

It's just brutal.

And finding product market fit and the feedback and getting punched in the face repeatedly by customers saying, hey, it's just not there yet.

2015 was probably...

Maybe, I don't know, maybe 150 grand, maybe 200 grand.