Rob Shallenberger

That's the beginnings of the foundation of what your vision is. And you're doing what only 2% of people have done by doing that as a starting point. And that is the first habit, do what matters most. And that's exactly why we started. Why do you think that percentage is so? Easy answer. So, because we've done the research on that too. In other words, we've asked the question, why not?

That's the beginnings of the foundation of what your vision is. And you're doing what only 2% of people have done by doing that as a starting point. And that is the first habit, do what matters most. And that's exactly why we started. Why do you think that percentage is so? Easy answer. So, because we've done the research on that too. In other words, we've asked the question, why not?

And there's a big mix. The number one answer is simply this. For most people, it's really not their fault because they don't know how to do it. Think about this. In high school or college or an MBA program or anything else, what professor or teacher walked you through how to do this? For most people, nobody. And we've trained colleges and professors, you know, UC Berkeley and others.

And there's a big mix. The number one answer is simply this. For most people, it's really not their fault because they don't know how to do it. Think about this. In high school or college or an MBA program or anything else, what professor or teacher walked you through how to do this? For most people, nobody. And we've trained colleges and professors, you know, UC Berkeley and others.

This is as new for them as it is for anybody else in the world. So for most people, it's not their fault because they haven't been trained able to learn this skill set. Now, if a person has learned the skill set and not done it, that's a whole separate thing, right? But for most people, it's something new to them. And that's awesome. Like the CEO of Clif Bar.

This is as new for them as it is for anybody else in the world. So for most people, it's not their fault because they haven't been trained able to learn this skill set. Now, if a person has learned the skill set and not done it, that's a whole separate thing, right? But for most people, it's something new to them. And that's awesome. Like the CEO of Clif Bar.

I wish I would have learned this in my 20s. That's an accomplished lady. She just hadn't ever done that before. No one had ever taught her. So that's by far the first reason. It's just most people don't know. Number two is we don't take the time to step back and do these kind of things. We're so busy grinding. We're so busy in what we call quadrant one of our lives that we don't

I wish I would have learned this in my 20s. That's an accomplished lady. She just hadn't ever done that before. No one had ever taught her. So that's by far the first reason. It's just most people don't know. Number two is we don't take the time to step back and do these kind of things. We're so busy grinding. We're so busy in what we call quadrant one of our lives that we don't

Take the time, or I shouldn't say that. We don't make the time to step back and actually do what matters most. In this process of vision and goals, you asked a question earlier, Ryan, which is how do we know what matters most? Habits one and two, developing a vision for each role and then the goals for this year for each role, that's the habits one and two.

Take the time, or I shouldn't say that. We don't make the time to step back and actually do what matters most. In this process of vision and goals, you asked a question earlier, Ryan, which is how do we know what matters most? Habits one and two, developing a vision for each role and then the goals for this year for each role, that's the habits one and two.

This is the process of identifying what matters most. Habit three, pre-replanning is the doing. That's the execution. How much easier is it to do pre-replanning when it's done in the context of what matters most, our vision and our goals. And so for most people, they don't know, you know, it's not something they've learned.

This is the process of identifying what matters most. Habit three, pre-replanning is the doing. That's the execution. How much easier is it to do pre-replanning when it's done in the context of what matters most, our vision and our goals. And so for most people, they don't know, you know, it's not something they've learned.

The other segment, it's just a matter of making the time to step back and do it. But that can only be done once we know how to do it. That's why, you know, I'm not going to try and sell my book, but that's why having the skill set is so important. It's learning how to do it and then prioritizing the time to do it. And for people that do, 98% will say that it's been life-changing.

The other segment, it's just a matter of making the time to step back and do it. But that can only be done once we know how to do it. That's why, you know, I'm not going to try and sell my book, but that's why having the skill set is so important. It's learning how to do it and then prioritizing the time to do it. And for people that do, 98% will say that it's been life-changing.

It is. And by the way, can you still hear me, Ryan? It looks like it's a little choppy there. Can you still hear me? Perfect.

It is. And by the way, can you still hear me, Ryan? It looks like it's a little choppy there. Can you still hear me? Perfect.

So let me answer your question in three separate ways, if that's all right. First of all, and it might seem a little weird, but one of the things I love to do is drive through cemeteries periodically because I look at these headstones and most headstones will have a birthday, a death date and a dash. And I ask myself, what are the stories within that person's dash? What do they do in their dash?

So let me answer your question in three separate ways, if that's all right. First of all, and it might seem a little weird, but one of the things I love to do is drive through cemeteries periodically because I look at these headstones and most headstones will have a birthday, a death date and a dash. And I ask myself, what are the stories within that person's dash? What do they do in their dash?

And that's a little bit of a philosophical approach. But the whole point is, every one of us listening today as we're having this conversation, we're fortunate enough to have an open-ended dash. Our date's not there yet. So that means that every day that we wake up, we still have the opportunity to write our dash.

And that's a little bit of a philosophical approach. But the whole point is, every one of us listening today as we're having this conversation, we're fortunate enough to have an open-ended dash. Our date's not there yet. So that means that every day that we wake up, we still have the opportunity to write our dash.