Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Robert Cornish

๐Ÿ‘ค Speaker
239 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

2019 was about three and a half.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

That was actually a really tough year for us, to be honest.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

We were actually down.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

You know, we typically do around four or something, you know, four or better.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

And it was a rough one for us.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

2018 was about four.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

Ready to go.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

You know, I mean, for us, it started, you know, we bootstrapped the company.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

It started very small, and it just started to โ€“

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

really kind of elbow our way in, quite frankly.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

I mean, to get the initial logos, I remember getting SAP and getting HP and sort of getting traction there, but it was very hard initially.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

And we had to really aggressively sell and kind of fly under the radar on some companies, like maybe win a little sale and then get the logo and get in and win some people over.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

And then from there it kept building, but I've been obsessive about it for probably eight years.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

I've just- What's the product though, Robert, first?

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

Oh, yeah.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

So for us, we do a lot of video content.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

That was usually the foot in the door.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

We create a lot of video content for the sales journey.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

So when you think about any one of these enterprise level sales that they're doing, they need content to help support that journey.

SaaS Interviews with CEOs, Startups, Founders
Richter Hits $4.5m Fine Tuning Sales Process For F500 Brands

So video is a lot of what we do.

โ† Previous Page 1 of 12 Next โ†’