Roger (Caller from Kansas City)
๐ค SpeakerAppearances Over Time
Podcast Appearances
Yep. So I it's very important one to have a plan. Right. And to build a story. So getting into your first store, I say it's normally a local store or it's one store.
Yep. So I it's very important one to have a plan. Right. And to build a story. So getting into your first store, I say it's normally a local store or it's one store.
And it's really important to get into that store, dive deep, create a data story because you want to be able to have some kind of story to go to the Whole Foods and the Kroger's and the Sprouts and say, hey, this is why you need my brand.
And it's really important to get into that store, dive deep, create a data story because you want to be able to have some kind of story to go to the Whole Foods and the Kroger's and the Sprouts and say, hey, this is why you need my brand.
You need my brand, one, because hopefully it's not another Me Too product. It's something innovative and different. And two, it's performing really well in these smaller retailers that I'm in. That's why you should take it in in your larger retailer.
You need my brand, one, because hopefully it's not another Me Too product. It's something innovative and different. And two, it's performing really well in these smaller retailers that I'm in. That's why you should take it in in your larger retailer.
Yeah, it's funny that you say that, Tim. So I feel like not a lot of people teach you how to do those things. And I've spent thousands, hundreds of thousands of dollars on consultants and advisors to basically in real life experience. That's basically how I learned how to do all those things. But I also created this little program.
Yeah, it's funny that you say that, Tim. So I feel like not a lot of people teach you how to do those things. And I've spent thousands, hundreds of thousands of dollars on consultants and advisors to basically in real life experience. That's basically how I learned how to do all those things. But I also created this little program.
It's like a mastermind teaching people A to Z how to launch these products into retail. So from working with manufacturers to getting into retail to working with distributors and brokers and the whole gamut, because I feel like not a lot of people teach you the A to Z of launching a product. So I'm in the process of building out that as well.
It's like a mastermind teaching people A to Z how to launch these products into retail. So from working with manufacturers to getting into retail to working with distributors and brokers and the whole gamut, because I feel like not a lot of people teach you the A to Z of launching a product. So I'm in the process of building out that as well.
Yeah.
Yeah.
Side hustle. I read why I do sprinkles full time.
Side hustle. I read why I do sprinkles full time.
It is. Yeah.
It is. Yeah.
No one's talking about it. No one's teaching it. And, unfortunately, the learning lessons that you have to learn to learn are so expensive.
No one's talking about it. No one's teaching it. And, unfortunately, the learning lessons that you have to learn to learn are so expensive.
Crippling brand ruining a lot of the time, especially if you're a small brand that's not well funded. So that's my goal. And that's what I'm really passionate about is like teaching people those mistakes, like through some type of consulting mastermind subscription program is what I'm trying to build out right now.
Crippling brand ruining a lot of the time, especially if you're a small brand that's not well funded. So that's my goal. And that's what I'm really passionate about is like teaching people those mistakes, like through some type of consulting mastermind subscription program is what I'm trying to build out right now.