Roger Lynch

I'm going to go do that.

But there were a couple of criteria I had for what I did next.

One was I still liked the intersection of content and technology and distribution models, but non-exclusive content was going to be dominated by big tech companies.

You know, music, films, TV, whatever.

The stuff that I had been doing, it had all been non-exclusive.

Like, I wanted to go somewhere where we had our own content, we had our own brands, we could control our distribution more.

And so that was certainly one of the criteria.

But also, still the opportunity to innovate around technology, how you use technology to create new business models, distribution models.

And, you know, Condé Nast really fit that well.

I think you bring up a really good point about Substack in particular, which is it is a great platform for certain creators.

And if you want to be on that bit of a hamster wheel, it may not feel like a hamster wheel to a lot of people.

They love to publish content multiple times a week.

That's great.

It's a great platform for that.

If you want to spend six months, 12 months deeply researching something, Substack is not the medium for that.

It won't reward that behavior.

The New Yorker is.

It really is.

And we get rewarded for that by our subscribers.

When we come out with these really deeply researched investigative pieces that we have a huge army of fact checkers at the New Yorker that