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Rolfe Winkler

πŸ‘€ Speaker
199 total appearances
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The Journal.
Why iPhones Will Probably Get Even More Expensive

What AI hath wrought is amazing.

The Journal.
Why iPhones Will Probably Get Even More Expensive

It's so big that even a company as large as Apple is forced to wait in line for commodity components that forever it was able to dictate terms for.

The Journal.
Why iPhones Will Probably Get Even More Expensive

That's what AI has done.

The Journal.
Why iPhones Will Probably Get Even More Expensive

These companies, whether it's Nvidia or the hyperscalers that are deploying Nvidia chips, are spending such gargantuan sums of money into the hundreds of billions, it will be trillions.

The Journal.
Why iPhones Will Probably Get Even More Expensive

They're spending so much money and they're just going fast.

The Journal.
Why iPhones Will Probably Get Even More Expensive

Right?

The Journal.
Why iPhones Will Probably Get Even More Expensive

That they're just gobbling up all of the supply of these key components that's in everything we as consumers buy.

The Journal.
Why iPhones Will Probably Get Even More Expensive

Did Tim Cook say anything about all this new competition for these chips?

The Journal.
Why iPhones Will Probably Get Even More Expensive

He said, you know, in his 40 years in the electronic supply chain, he's never seen anything like this.

The Journal.
Why iPhones Will Probably Get Even More Expensive

You know, he called it a 100-year flood.

The Journal.
Why iPhones Will Probably Get Even More Expensive

and they're not building capacity super fast because this is a boom-bust cycle.

The Journal.
Why iPhones Will Probably Get Even More Expensive

And if they build a lot of capacity for memory or desk space, the price of desks is gonna collapse and they'll be in trouble having built these massive factories.

The Journal.
Why iPhones Will Probably Get Even More Expensive

So they're going slowly.

The Journal.
Why iPhones Will Probably Get Even More Expensive

You can't just spin up a fab, a chip fab.

The Journal.
Why iPhones Will Probably Get Even More Expensive

That's not how memory and storage chips works.

The Journal.
Why iPhones Will Probably Get Even More Expensive

Bottom line is it takes years.

The Journal.
Why iPhones Will Probably Get Even More Expensive

The American companies face restrictions working with those companies, sharing technology so that they can use those chips in their own products for national security reasons.

The Journal.
Why iPhones Will Probably Get Even More Expensive

These are really important components, and policymakers in the U.S.

The Journal.
Why iPhones Will Probably Get Even More Expensive

don't want China to have open access to this market.

The Journal.
Why iPhones Will Probably Get Even More Expensive

I asked Tim Cook.