Romain Torres

The step one is to make it work in your initial market. But step two, then once you have done that and you kind of hit a ceiling in terms of like how many people you can reach is to basically do the same thing. Take the ads that are working in the US and localize them in every single country. This company is very interesting. So it's one of our clients for ArcAds, and they do a ton of AI ads.

And this is a Turkish studio. They make $8 million of monthly revenue with a ton of apps like cleanup, phone storage, cleaner. Again, as you said, ideas that are not very new. And I think sometimes they acquire existing apps online. sometimes ideas that aren't quite new, like the AI Tutor, Math Helper, or AI Art Generator.

And this is a Turkish studio. They make $8 million of monthly revenue with a ton of apps like cleanup, phone storage, cleaner. Again, as you said, ideas that are not very new. And I think sometimes they acquire existing apps online. sometimes ideas that aren't quite new, like the AI Tutor, Math Helper, or AI Art Generator.

And this is a Turkish studio. They make $8 million of monthly revenue with a ton of apps like cleanup, phone storage, cleaner. Again, as you said, ideas that are not very new. And I think sometimes they acquire existing apps online. sometimes ideas that aren't quite new, like the AI Tutor, Math Helper, or AI Art Generator.

And then they use AI to do a ton of ads to iterate on not only the angles, as we just saw before, but also the languages, trying to do the same ad in Spanish, French, and every single location where there is opportunity.

And then they use AI to do a ton of ads to iterate on not only the angles, as we just saw before, but also the languages, trying to do the same ad in Spanish, French, and every single location where there is opportunity.

And then they use AI to do a ton of ads to iterate on not only the angles, as we just saw before, but also the languages, trying to do the same ad in Spanish, French, and every single location where there is opportunity.

Follow ASO to localize the app and rank better on search, which is something that some people might not bother doing because like they don't care about adding an additional 20 K or 50 K of monthly revenue, but maybe you do. And that's a cool opportunity.

Follow ASO to localize the app and rank better on search, which is something that some people might not bother doing because like they don't care about adding an additional 20 K or 50 K of monthly revenue, but maybe you do. And that's a cool opportunity.

Follow ASO to localize the app and rank better on search, which is something that some people might not bother doing because like they don't care about adding an additional 20 K or 50 K of monthly revenue, but maybe you do. And that's a cool opportunity.

Yeah, 100%. I've seen so many people do well. And actually, we did a weight loss app for women. It was our approach to niching down to one specific audience. And an existing app is also a very cool strategy. I've seen so many examples of that. You know, the company behind Tinder, they own multiple apps, like dating apps for Latinos, dating apps for gay people.

Yeah, 100%. I've seen so many people do well. And actually, we did a weight loss app for women. It was our approach to niching down to one specific audience. And an existing app is also a very cool strategy. I've seen so many examples of that. You know, the company behind Tinder, they own multiple apps, like dating apps for Latinos, dating apps for gay people.

Yeah, 100%. I've seen so many people do well. And actually, we did a weight loss app for women. It was our approach to niching down to one specific audience. And an existing app is also a very cool strategy. I've seen so many examples of that. You know, the company behind Tinder, they own multiple apps, like dating apps for Latinos, dating apps for gay people.

And it's basically the same app wrapped for different niches. And that's such a very good way to promote. And I even saw one that was pretty interesting recently. So... There is this Bible chat app that was like basically an app that wrapped the Bible and you can talk with it through like a chat GPT-like interface. And it was doing super well. They do a ton of ads and they do very well.

And it's basically the same app wrapped for different niches. And that's such a very good way to promote. And I even saw one that was pretty interesting recently. So... There is this Bible chat app that was like basically an app that wrapped the Bible and you can talk with it through like a chat GPT-like interface. And it was doing super well. They do a ton of ads and they do very well.

And it's basically the same app wrapped for different niches. And that's such a very good way to promote. And I even saw one that was pretty interesting recently. So... There is this Bible chat app that was like basically an app that wrapped the Bible and you can talk with it through like a chat GPT-like interface. And it was doing super well. They do a ton of ads and they do very well.

But then... new apps in the space started to pop out. And one of those was Bible for Women that is constantly in the top of the app store, which looks like a weird niche. But again, yeah, this idea, as you said, like taking an app that is working and proven to work and niching it down to either a country or a specific audience is often a good idea.

But then... new apps in the space started to pop out. And one of those was Bible for Women that is constantly in the top of the app store, which looks like a weird niche. But again, yeah, this idea, as you said, like taking an app that is working and proven to work and niching it down to either a country or a specific audience is often a good idea.

But then... new apps in the space started to pop out. And one of those was Bible for Women that is constantly in the top of the app store, which looks like a weird niche. But again, yeah, this idea, as you said, like taking an app that is working and proven to work and niching it down to either a country or a specific audience is often a good idea.

Yeah, so arcads.ai if you want to run some ads. Twitter, you can look for Romain from Arcads and you will find me on Twitter. And I try to break up cool apps that are popping. And yeah, that was great. Thank you for having me.