Romain Torres

And we are going to go to ArcHeads, which is the tool we created to help people do that. So it's quite simple. So basically, the way it works is you have this white empty box right here where you write your script. So let's say you want to promote a plant identifier app. You would say something like, hey, I always have issue finding the best plant. And maybe you want to try this idea.

And we are going to go to ArcHeads, which is the tool we created to help people do that. So it's quite simple. So basically, the way it works is you have this white empty box right here where you write your script. So let's say you want to promote a plant identifier app. You would say something like, hey, I always have issue finding the best plant. And maybe you want to try this idea.

And we are going to go to ArcHeads, which is the tool we created to help people do that. So it's quite simple. So basically, the way it works is you have this white empty box right here where you write your script. So let's say you want to promote a plant identifier app. You would say something like, hey, I always have issue finding the best plant. And maybe you want to try this idea.

And you would write a script. So basically, you will type a script right here. And then you would go through a library of plants. hundreds of actors. So you would have people in every situation, every age, every demographics. So I don't know, if you are doing a calorie tracking app, maybe you want to select people in the gym and generate a video of someone in the gym.

And you would write a script. So basically, you will type a script right here. And then you would go through a library of plants. hundreds of actors. So you would have people in every situation, every age, every demographics. So I don't know, if you are doing a calorie tracking app, maybe you want to select people in the gym and generate a video of someone in the gym.

And you would write a script. So basically, you will type a script right here. And then you would go through a library of plants. hundreds of actors. So you would have people in every situation, every age, every demographics. So I don't know, if you are doing a calorie tracking app, maybe you want to select people in the gym and generate a video of someone in the gym.

So maybe we can look at preview here. And so you can select one or multiple actors. Click Next. Maybe listen to the preview of how they speak. Click Generate. And just like that, in a couple of minutes, you will get your videos that will basically match the script that you wrote right here. And it will look something like that.

So maybe we can look at preview here. And so you can select one or multiple actors. Click Next. Maybe listen to the preview of how they speak. Click Generate. And just like that, in a couple of minutes, you will get your videos that will basically match the script that you wrote right here. And it will look something like that.

So maybe we can look at preview here. And so you can select one or multiple actors. Click Next. Maybe listen to the preview of how they speak. Click Generate. And just like that, in a couple of minutes, you will get your videos that will basically match the script that you wrote right here. And it will look something like that.

And now, if you want to promote your app and try 20 different angles in one day, it just takes you maybe an hour to figure out 20 ways to promote the app and generate the 20 videos, and maybe then put them into an editing tool and add some screenshots of the app, remove the background behind the actor, which can now be done with one click with AI again, and just make 20 final ads.

And now, if you want to promote your app and try 20 different angles in one day, it just takes you maybe an hour to figure out 20 ways to promote the app and generate the 20 videos, and maybe then put them into an editing tool and add some screenshots of the app, remove the background behind the actor, which can now be done with one click with AI again, and just make 20 final ads.

And now, if you want to promote your app and try 20 different angles in one day, it just takes you maybe an hour to figure out 20 ways to promote the app and generate the 20 videos, and maybe then put them into an editing tool and add some screenshots of the app, remove the background behind the actor, which can now be done with one click with AI again, and just make 20 final ads.

that you can test today and you will see that one of them will do like two times better than the other ones. And then that's the starting point for you to iterate and to make a lot of different angles, different variations until you find the one that is winning for you.

that you can test today and you will see that one of them will do like two times better than the other ones. And then that's the starting point for you to iterate and to make a lot of different angles, different variations until you find the one that is winning for you.

that you can test today and you will see that one of them will do like two times better than the other ones. And then that's the starting point for you to iterate and to make a lot of different angles, different variations until you find the one that is winning for you.

A hundred percent. Yes. Uh, that's what, uh, I'm going to show you, uh, maybe a last example of that, but that's the next step to scale. So if you are just starting out, obviously I would recommend starting on the U in the U S because not only the market is bigger, but the conversion rate for subscription apps is much higher in the U S people tend to pay much more, uh, for, for, for these apps. So

A hundred percent. Yes. Uh, that's what, uh, I'm going to show you, uh, maybe a last example of that, but that's the next step to scale. So if you are just starting out, obviously I would recommend starting on the U in the U S because not only the market is bigger, but the conversion rate for subscription apps is much higher in the U S people tend to pay much more, uh, for, for, for these apps. So

A hundred percent. Yes. Uh, that's what, uh, I'm going to show you, uh, maybe a last example of that, but that's the next step to scale. So if you are just starting out, obviously I would recommend starting on the U in the U S because not only the market is bigger, but the conversion rate for subscription apps is much higher in the U S people tend to pay much more, uh, for, for, for these apps. So

The step one is to make it work in your initial market. But step two, then once you have done that and you kind of hit a ceiling in terms of like how many people you can reach is to basically do the same thing. Take the ads that are working in the US and localize them in every single country. This company is very interesting. So it's one of our clients for ArcAds, and they do a ton of AI ads.

The step one is to make it work in your initial market. But step two, then once you have done that and you kind of hit a ceiling in terms of like how many people you can reach is to basically do the same thing. Take the ads that are working in the US and localize them in every single country. This company is very interesting. So it's one of our clients for ArcAds, and they do a ton of AI ads.