Ron Shaich

But to me, that's about an attitude towards life.

And that attitude essentially starts with a view that it's our responsibility to figure out what it is that we're going to respect in the future.

I tell it by way of a story.

I watched my mom and dad pass away now 30 odd years ago.

One of them died very much at peace.

The other, not so much at peace.

And they really were second-guessing some of the decisions they've made in their lives.

And I began to realize there's a judgment day.

I can't tell you, Shane, it's up there.

That's a personal spiritual decision.

But I can tell you, if you have a chronic illness and you have the opportunity, you have a judgment day, a self-judgment as you go through the end of life.

And watching them die 30 years ago, I concluded, for me, I wanted that opportunity to have that judgment day, not in the ninth inning with two outs, but in the seventh inning, the fifth inning, the third inning, when I could really do something about it.

And ever since I began on an annual basis sitting down and saying, what is it in five years, in 10 years, I'm going to respect in the context of my relationships with my work, my relationships with my family and friends, my relationships with my body, and my own relationships with my own spirituality.

And so that process of defining what I'll respect is where I began.

And I would then basically codify those initiatives, those things I was trying to accomplish, I'd codify them into projects.

And then literally sit down with myself once a quarter and say, how am I doing?

Am I actually full of baloney or not?

Am I actually getting done what I signed up to do?

And so increasingly over time, bring it back, I have found myself realizing that I have to do a better job of caring for my body and that

The power of exercise, the power of physical engagement really matters.