Ron White

Imagine you're at a conference or you're at a presentation and that guy is standing up there on stage and he's reading his notes or he's reading his PowerPoint.

It happens all the time, but it's not a dynamic speaker.

So with the memory system, you're able to take what you want to say and speak without notes.

A lot of people like learning how to do that.

But salespeople, think about it.

You've got people who are taking a job at a car dealership, or they're taking a job as a salesperson.

They're getting in front of their customer.

And as soon as they get in front of their customer, what happens?

They lock up.

They can't remember what they're supposed to say.

And then their customer walks away, and then they remember what they're supposed to say.

So sales scripts, remember what you're supposed to say, giving speeches or presentations without notes.

I think one of the biggest things that people like about memory, about learning how to improve your memory, is being able to remember names and faces.

You meet somebody today and then you meet their wife and two weeks later you see them out and you're like, Sean, Katie, how are you doing?

You know, it's magical.

You show the person that you care.

So Zig Ziglar used to say, people don't care how much you know until they first know how much you care.

So, and those are the business reasons, I think, the primary ones, but there's another group, and that group is the students.

The students, one of your Patreon members asked me on a question today, how do you study for this test, the MCAT?

And I was able to lay it out.