Rose Shocker

Sure. I mean, I mean, you're getting more that you're competing with all these other companies that are just I mean, you are throwing spaghetti at the wall and seeing what sticks. But there's so much out there all the time. So I could see the argument for what we need to we need to compete and have some edge and illustrate what are our values, what our personality is.

Do you think it's easy for legacy brands to have that kind of operating model? Like a startup might need to lean a little bit more heavily on broader content marketing that maybe doesn't have as clear of a through line just to stay relevant?

Do you think it's easy for legacy brands to have that kind of operating model? Like a startup might need to lean a little bit more heavily on broader content marketing that maybe doesn't have as clear of a through line just to stay relevant?

Do you think it's easy for legacy brands to have that kind of operating model? Like a startup might need to lean a little bit more heavily on broader content marketing that maybe doesn't have as clear of a through line just to stay relevant?

That's awesome. Is there an example of a question or a pain point that you would ask somebody in an interview? Like, you know, how do you feel about this? Or do you give them like a customer pain point and ask them to kind of illustrate it for you?

That's awesome. Is there an example of a question or a pain point that you would ask somebody in an interview? Like, you know, how do you feel about this? Or do you give them like a customer pain point and ask them to kind of illustrate it for you?

That's awesome. Is there an example of a question or a pain point that you would ask somebody in an interview? Like, you know, how do you feel about this? Or do you give them like a customer pain point and ask them to kind of illustrate it for you?

Do you find that that is commonly throwing people off? What? Is it often that it's throwing a candidate off, kind of, and they come in kind of needing to unlearn some more action-oriented mindset?

Do you find that that is commonly throwing people off? What? Is it often that it's throwing a candidate off, kind of, and they come in kind of needing to unlearn some more action-oriented mindset?

Do you find that that is commonly throwing people off? What? Is it often that it's throwing a candidate off, kind of, and they come in kind of needing to unlearn some more action-oriented mindset?

Would you say that's one of the biggest challenges in your role? Like having to help people unlearn things?

Would you say that's one of the biggest challenges in your role? Like having to help people unlearn things?

Would you say that's one of the biggest challenges in your role? Like having to help people unlearn things?

It's innate.

It's innate.

It's innate.

I have a question just surrounding collaboration and leadership with remote work. Have you seen – because in my head, remote work is like very humanistic. It feels empathetic because you're giving people their own space, their own flexibility, autonomy, and trust through remote work. But then it also – it sets this – It's giving a separation between you and your team.

I have a question just surrounding collaboration and leadership with remote work. Have you seen – because in my head, remote work is like very humanistic. It feels empathetic because you're giving people their own space, their own flexibility, autonomy, and trust through remote work. But then it also – it sets this – It's giving a separation between you and your team.

I have a question just surrounding collaboration and leadership with remote work. Have you seen – because in my head, remote work is like very humanistic. It feels empathetic because you're giving people their own space, their own flexibility, autonomy, and trust through remote work. But then it also – it sets this – It's giving a separation between you and your team.

Everything is digital and everything's already very digital in our lives. So have you seen it hinder empathy just internally or collaboration or is it the opposite?