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Russ Hawkins

๐Ÿ‘ค Speaker
214 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

No, not at all.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

No, no.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

Actually, I'm kind of a serial startup guy, but not a founder.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

I've been, in most cases, the first outside manager to come in working with the original founders.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

So this is my third company.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

Prior to that, I was 15 years with what

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

came to be known as Lucent Technologies in the telecom business.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

So the company was founded way back in 2006 and originally had a completely different approach and a completely different technology that we were using.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

I got recruited in around 2008 and basically changed the model of the company to be a recurring revenue model.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

And then in 2013, made a major pivot to strictly a data SaaS company, SaaS software company.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

So the company was originally in the loss prevention business, but it was about visually verifying suspect transactions.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

So the way the product was deployed was in a server, and we were largely focused on grocers at the time.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

So basically, the companies would use...

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

a printout or a file out of their POS system or their exception based reporting system.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

And then they would turn to Agilent to visually verify.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

So a very video centric company.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

The idea was to enable an analyst sitting in headquarters to be able to review transactions across the chain of grocery stores.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

essentially visually determining whether there was something amiss in those transactions.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

But it was a hardware-oriented business.

SaaS Interviews with CEOs, Startups, Founders
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building

I tried to make it a recurring model by providing- Wait, Russ, that's a big deal.

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