Russell Brunson

But I can do the same thing.

I can do a virtual book tour.

So for me, I'm looking at this.

If I have an offer, I need to make some money, I'm going to go on a virtual book tour.

I'm going to try to get every podcast, every YouTube channel, everyone's email list, and get that way.

And then they have me on there.

I provide content to their audience for free.

And then from there, at the end of it, what normally happens at the end of every interview is like, hey, if you want more information, where do they go?

I'm like, oh, cool.

There's actually an application.

If you want me to help you implement this in your business, go to russellbrunson.com.

cool kids go here.com, whatever it is, you know, and then, and then now you're getting all this audience, warm mind for someone else to hear your message.

Now they become hot, sorry, hot audience, someone else.

Now they become hot to you and you push them to a thing.

But that's what I would do.

I think for most of you guys, you shouldn't buy ads for the first two or three years of your business.

You should be just doing that strategy.

If you want to understand it, go read traffic secrets and then go listen.

Like that's the whole thing.

I'm like dream 100 folks on that.