Ryan Cohen

The real competition was always Amazon, and they were world-class when it comes to supply chain.

The real competition was always Amazon, and they were world-class when it comes to supply chain.

So negotiating...

So negotiating...

very fiercely with suppliers to get the best product costs.

very fiercely with suppliers to get the best product costs.

And that meant getting to scale and going from buying pallets of dog food to truckloads of dog food and moving from distribution to direct and buying.

And that meant getting to scale and going from buying pallets of dog food to truckloads of dog food and moving from distribution to direct and buying.

Generally, the more you buy, the lower the prices are going to be operating efficiently in the warehouses.

Generally, the more you buy, the lower the prices are going to be operating efficiently in the warehouses.

And so labor optimization, warehouse management optimization,

And so labor optimization, warehouse management optimization,

getting competitive prices with shipping carriers, it was a game of pennies.

getting competitive prices with shipping carriers, it was a game of pennies.

And the goal was to grow quickly and establish market leadership.

And the goal was to grow quickly and establish market leadership.

And the difference between failure and success was pennies in the red is failure and pennies in the black is success.

And the difference between failure and success was pennies in the red is failure and pennies in the black is success.

So

So