Ryan Lufkin

And I think what you're seeing is as the average age, as we cycle through the older leadership, we're starting to get that more innovative leadership in a lot of industries that previously were very focused on coming back in the office.

Let's not use technology.

We're being forced to really adapt to the modern world in a way.

If you want to keep a good employee, you're going to have

flexible hours, you're going to have good technology support.

There's these new requirements for students that are just very different than when we came out of college or entered the workforce.

That is an incredible example.

I'm going to steal that for later because I love that example of that siloed organization.

I remember having an idea because I was on the account management side, a creative idea.

I'm like, what if we do this?

And I was told, stop, shut up, not your department.

Go talk to the customer.

I had been a commercial designer.

I had the right to be creative.

And it was so funny that that got shut down.

Even the stages within the creative field, somebody would come up with a headline.

The writers came up with headlines.

The designers came up with maybe storyboards to pitch the idea.

Now you're going to have the idea.

You can actually work with AI to do the writing and improve the writing.