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Sabrina Parsons

๐Ÿ‘ค Speaker
204 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

There's a little tiny bit of desktop software left about, I don't know, 2% of our revenue.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

Okay.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

Um, but for the most part, we are a hundred percent SAS cloud.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

Palo Alto software has a mission of helping people succeed in business.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

That's our mission.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

We're very mission driven and,

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And the products and content and online tools that we develop are all about helping small businesses and entrepreneurs do better strategic planning, strategic forecasting, and financial management.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And particularly tackling the financial management issues that most small businesses have surrounding cash flow, understanding cash flow, forecasting for it, and being more strategic about their

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

financial drivers in their business so that they are cash healthy and they grow.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And as they grow, they understand the cash needed to grow their business.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

So a couple of different ways that they can interact with us.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

We've got an online content site, bplans.com.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And that is completely free.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And it's got thousands of articles, free downloadable templates, 500 free sample business plans, the entire business plans that people can look at.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And that's all free.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And we are big believers in educating.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And we think that when we put out really high value content and we educate people for free, eventually some of them will come back and they'll buy our products.

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

And most of our products are

SaaS Interviews with CEOs, Startups, Founders
1661 How Palo Alto Software Broke $14m in ARR Serving SMB's

in the range of about $20 per month for two active users.

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