Sachin Bala

And then we're also working with tier a corporate, uh, clients, uh, insurance companies, life insurance companies, um, providing, uh, the service as a value add.

And also in some cases as a revenue driver to help, uh, build their businesses up as well.

So right now we charge $50 per year, $5 per month, or right now we're offering $500 for a lifetime membership.

100%.

And for us as a startup, getting that additional revenue right now is critical because

We're thinking that right now we might do this 500 just to get a sense of what their appetite is for a service like this.

There's not a lot of services like ours out there, and we know people hesitate when it comes to

to thinking and acting upon their passing.

So what actually resonates and we're figuring that out slowly but fast over the past two years.

And the price point is one of those things as a startup, as you know, they fluctuate and they change quite often.

So right now we're doing it just to drive some additional revenue into the system.

Understood.

Yep.

So we officially launched ReadyWin as a beta in November 2020.

And then we launched our MVP in spring of 2021.

And we've been constantly iterating over the course of this year.

So just about a week ago, we hit actually over 1,000 customers, which was fantastic.

We're getting great feedback.

But more importantly, we've had over close to over 1,200, we call them items, entered into ReadyWend.

That could be information or documentation.