Sally McMullen

👤 Speaker

2429 total appearances

Appearances Over Time

Podcast Appearances

Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

This podcast is recorded on Gadigal land.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Always was, always will be Aboriginal land.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Oh, that's so nice.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

As if you don't know that you are.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

As if you don't know that you are.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Literally every time we're around Lucy, I feel like lighter.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Yeah.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

That's your superpower.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Yeah.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

When you're gone, it's just debauchery to you.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Yeah, it is.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

We're just like, I love the thing.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

So my tea of the week is Rode is launching new beauty products.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Have you guys seen this?

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

I have.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

So Rode did such a smart marketing tactic, which like not surprised, but they used the Met Gala to basically tease slash like soft launch some new products.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Have you guys seen them online?

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Yeah.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

Now, in the research, I found that Rode earns $9 for every $1 of their marketing spend.

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Two Broke Chicks

Off Campus, Rhode New Launches & Marketing Scandals

That's wild.

125.107 View full episode →

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