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Sam Caucci

๐Ÿ‘ค Speaker
275 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

Got it.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

Yeah, great.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

So in a nutshell, we're a mobile game platform for employee training.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

So we've all sat through our fair share of workshops and trainings and videos that missed the mark or put us to sleep.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

We take everything you need to know to do your job, whether it's selling, servicing, frontline, full-time.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

We gamify it into quick-burst trivia games that you can use to upskill your workforce faster, better, and more effectively.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

It's monthly.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

So we're a SaaS model.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

Upfront integration fee ranges from 5K all the way up to 50K.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

We have a monthly recurring fee that...

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

It's anywhere between $1,000 and up based off number of employees on the platform.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

We closed out last year at $1.2 million in revenue.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

Going into this year, we have around $800K in our annual recurring revenue stream.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

So $800K in recurring revenue on subscription from 82 clients on our platform.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

Correct.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

Got it.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

So we have an initial integration fee that is charged to take the client's current content, convert it onto our platform, and get them jump-started.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

So the integration fee is a one-time fee customers pay.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

And then because companies think of our purchase as an enterprise purchase, they budget it.

SaaS Interviews with CEOs, Startups, Founders
698: How this Sales Training Tool Went from $600k to $1.2M in Revenue in 1 Year

We don't really have a monthly recurring stream.

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