Samir Chaudry

the video game reward of high viewership or virality, I think that's where you're going to get pretty lost over long periods of time. So Colin and I try and take a step back and go, first of all, what is our degree of difference? What makes us unique? What's our unique perspective? And what makes us uniquely human? It's a weird thing to say, but it is something that we think about.

the video game reward of high viewership or virality, I think that's where you're going to get pretty lost over long periods of time. So Colin and I try and take a step back and go, first of all, what is our degree of difference? What makes us unique? What's our unique perspective? And what makes us uniquely human? It's a weird thing to say, but it is something that we think about.

And we try and lean into situations, formats, content that can bring that out. Because at the end of the day, the reality is today, content formats are not defensible. Personality and perspective is. And I think that's the most important thing that everyone can do to position themselves for the future.

And we try and lean into situations, formats, content that can bring that out. Because at the end of the day, the reality is today, content formats are not defensible. Personality and perspective is. And I think that's the most important thing that everyone can do to position themselves for the future.

And we try and lean into situations, formats, content that can bring that out. Because at the end of the day, the reality is today, content formats are not defensible. Personality and perspective is. And I think that's the most important thing that everyone can do to position themselves for the future.

Yeah, I think it's, it's, uh, We often talked about this as a concept of content market fit, which is three things have to be checked. One is what you want to make. That's actually something that it sounds ridiculous, but a lot of people skip that step. It's like, do I actually want to make this? Because to do it successfully, you're going to be making it for years and years and years.

Yeah, I think it's, it's, uh, We often talked about this as a concept of content market fit, which is three things have to be checked. One is what you want to make. That's actually something that it sounds ridiculous, but a lot of people skip that step. It's like, do I actually want to make this? Because to do it successfully, you're going to be making it for years and years and years.

Yeah, I think it's, it's, uh, We often talked about this as a concept of content market fit, which is three things have to be checked. One is what you want to make. That's actually something that it sounds ridiculous, but a lot of people skip that step. It's like, do I actually want to make this? Because to do it successfully, you're going to be making it for years and years and years.

And you have to just love the process of making it. So do I want to make it? The second is, is there an audience for this? Is this content that somebody actually wants? Which is another honest question you have to ask yourself. And then the third is, does this match the platform's wants and needs? And actually, those three can evolve over time.

And you have to just love the process of making it. So do I want to make it? The second is, is there an audience for this? Is this content that somebody actually wants? Which is another honest question you have to ask yourself. And then the third is, does this match the platform's wants and needs? And actually, those three can evolve over time.

And you have to just love the process of making it. So do I want to make it? The second is, is there an audience for this? Is this content that somebody actually wants? Which is another honest question you have to ask yourself. And then the third is, does this match the platform's wants and needs? And actually, those three can evolve over time.

Just because they're all checked and green light on all three one week does not mean that it's the same thing the next month. Those all kind of oscillate and change. Again, if you look at where YouTube is heading, even with their announcements that made on YouTube two weeks ago, you can gather that they are heading in the direction of more and more connected TV viewership.

Just because they're all checked and green light on all three one week does not mean that it's the same thing the next month. Those all kind of oscillate and change. Again, if you look at where YouTube is heading, even with their announcements that made on YouTube two weeks ago, you can gather that they are heading in the direction of more and more connected TV viewership.

Just because they're all checked and green light on all three one week does not mean that it's the same thing the next month. Those all kind of oscillate and change. Again, if you look at where YouTube is heading, even with their announcements that made on YouTube two weeks ago, you can gather that they are heading in the direction of more and more connected TV viewership.

Connected TV viewership means 30 plus minute videos that are organized into series that can be watched. They launched a new UI update for connected TV that's organized by seasons and episodes. And you look at that, it looks just like Netflix. So what the platform is essentially signaling to all creators is we're looking for serialized formats that look and feel like streamers.

Connected TV viewership means 30 plus minute videos that are organized into series that can be watched. They launched a new UI update for connected TV that's organized by seasons and episodes. And you look at that, it looks just like Netflix. So what the platform is essentially signaling to all creators is we're looking for serialized formats that look and feel like streamers.

Connected TV viewership means 30 plus minute videos that are organized into series that can be watched. They launched a new UI update for connected TV that's organized by seasons and episodes. And you look at that, it looks just like Netflix. So what the platform is essentially signaling to all creators is we're looking for serialized formats that look and feel like streamers.

Maybe. I don't know if adding more crew is the answer to solving a content problem. I really don't believe that. I think if it's warranted, sure. If your show or format requires crew and a specific type of camera because you want it or a specific type of audio because it's what the format is asking for, sure. But one of the most prolific creators on YouTube right now is Ryan Trahan.

Maybe. I don't know if adding more crew is the answer to solving a content problem. I really don't believe that. I think if it's warranted, sure. If your show or format requires crew and a specific type of camera because you want it or a specific type of audio because it's what the format is asking for, sure. But one of the most prolific creators on YouTube right now is Ryan Trahan.

Maybe. I don't know if adding more crew is the answer to solving a content problem. I really don't believe that. I think if it's warranted, sure. If your show or format requires crew and a specific type of camera because you want it or a specific type of audio because it's what the format is asking for, sure. But one of the most prolific creators on YouTube right now is Ryan Trahan.