Sammi Cohen

With everything that you've built to date, what is the aspect of your career that you are the most proud of? That's a good question.

And you can see the thread, the common thread of movement through everything that you've done. Because although Outdoor Voices quite literally was apparel to support movement, Joggy is energy to support movement. 2xB is the movement and the kinetic energy that exists between brands and their most loyal fans.

And you can see the thread, the common thread of movement through everything that you've done. Because although Outdoor Voices quite literally was apparel to support movement, Joggy is energy to support movement. 2xB is the movement and the kinetic energy that exists between brands and their most loyal fans.

And you can see the thread, the common thread of movement through everything that you've done. Because although Outdoor Voices quite literally was apparel to support movement, Joggy is energy to support movement. 2xB is the movement and the kinetic energy that exists between brands and their most loyal fans.

It's almost this beautiful arc of how you think and also what you build, which is like poetic.

It's almost this beautiful arc of how you think and also what you build, which is like poetic.

It's almost this beautiful arc of how you think and also what you build, which is like poetic.

All right. So last three questions. These are questions for every guest. Well, the first one is, would you be able to share a system that you have that benefits your career or business?

All right. So last three questions. These are questions for every guest. Well, the first one is, would you be able to share a system that you have that benefits your career or business?

All right. So last three questions. These are questions for every guest. Well, the first one is, would you be able to share a system that you have that benefits your career or business?

Okay, next question comes from the social currency corner where I get your input on a trend or story that's impacting business and culture. You were the face of Outdoor Voices in many respects. And it seems like you're now a little bit more behind the scenes with your current companies. Yet now building in public with founders as the face for brands is interesting. extremely common.

Okay, next question comes from the social currency corner where I get your input on a trend or story that's impacting business and culture. You were the face of Outdoor Voices in many respects. And it seems like you're now a little bit more behind the scenes with your current companies. Yet now building in public with founders as the face for brands is interesting. extremely common.

Okay, next question comes from the social currency corner where I get your input on a trend or story that's impacting business and culture. You were the face of Outdoor Voices in many respects. And it seems like you're now a little bit more behind the scenes with your current companies. Yet now building in public with founders as the face for brands is interesting. extremely common.

So since you've been on both sides of the equation, what do you think the best way is to grow a consumer-focused company?

So since you've been on both sides of the equation, what do you think the best way is to grow a consumer-focused company?

So since you've been on both sides of the equation, what do you think the best way is to grow a consumer-focused company?

For this part, I ask listeners to submit questions for you. And here is one of my favorites. What is one piece of advice about building community around a brand that most founders get wrong?

For this part, I ask listeners to submit questions for you. And here is one of my favorites. What is one piece of advice about building community around a brand that most founders get wrong?

For this part, I ask listeners to submit questions for you. And here is one of my favorites. What is one piece of advice about building community around a brand that most founders get wrong?

Ty, thank you so much for this conversation. You can find Ty, TYB, and Joggy on socials. I'll link the handles in the show notes. And for anyone who is interested in being part of the new wave of brand loyalty and engagement is either a brand or a customer, you really need to check out TYB.