Sarah Fiszel
Appearances
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I love your questions. They're awesome. My children, I think always give their mothers a hard time and I don't for their parents in general. So I would say don't really know how they feel.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Like when they're at school and I think they're talking to their friends.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I hope that's my fantasy, but in the home, they want me to be their mom.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
When I started working, they were like, can you finish all your calls by 3? And I said, sure. When you come over, are you going to hang out with me at 3? And they said, no, we just want to see you there. Interesting. And so I think it's been an adjustment for the four children because they have to.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
So that they know that they can fail and it's still all right. And they'll come in the beginning. They were like, how many sales did you have today? Like that was their barometer as to whether it was successful or not. And at first,
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I was embarrassed when we had a day in September when it was hot and I was launching a brand of cashmere socks and no one knew what it was and they were like, I'm not buying it. And so I kind of used to shield them from it, I think. And I'd be like, oh, we did well. Or I would think of something to protect, I think, myself.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And then I sort of got comfortable with the fact that I'm not really teaching my kids anything. And I say, great, everything's great. And so seeing like, no, we didn't have a good day today or
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I think it's important for the team too. We've got a really good team and we spent the time over developing the product to build a team. So I think unfortunately, like monetary success,
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
is still a success because we have a whole team and they see the numbers and they want to know if we're doing well and when we have a great day i mean we're on the wall street journal on thursday we have so many orders and that pumps them up and i said to them you know post it on your instagrams like this is your victory as much as it's mine like you've worked all this it's great that it's my name and i'm the founder and great putting and i i really love all that but like these are amazing hard-working people into it and it's their job so they want to know it's like right like so if i continue
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
a business that's not bringing in revenue, I would feel uncomfortable.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
For sure. Not to be pushing and pushing and pushing.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
He wore a black tie. So he's my co-founder and business partner. He's the CEO of the company. Oh, I didn't realize that. Yes. And so he was sort of there all along. And then I think when he realized that, you know, we were selling so many with the handmade product, he said, you know, are you really serious about this? Like, do you want to work?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
You know, we really took the time to sort of figure it out and not just sort of have one thing flow into the other. And I said, no, I'm really serious as I believe. And he said, I've started a bunch of businesses. He's been in hospitality and he's invested in companies. He said, you have a unique product. It's going to be well-made, right? It's a new category.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
He's like, you should try to do this, you know, and I can help you do it. And so he went to business school and he's extremely bright. And so he's been an amazing support in terms of like developing the business, but I'm still every single call. I don't want to be the creator that has no idea what's going on in the business.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
But I think that having a co-founders is like an amazing support in starting a business, whether it's male, female or whatever, but it's just so happens. I mean, he did wake me up once in the middle of the night and sort of nudged me. We don't live together, but we were together when we don't have our kids. And he nudged me in the middle of the night and he said, Sarah, Sarah, wake up.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Or he calls me Sizzle. That's his nickname. Sarah Fizzell. I don't know. Oh, cute. Have you ever made shoes before? And I was like, what?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Like, have you ever made a shoe before?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I said, no, go back to sleep and don't wake me up anymore. Right, exactly. You know? And so I think there was that moment of like, yeah. But he liked to say, like, he felt like my style. was unique and different that he, you know, he doesn't have that creativity, but he's, you know, sort of betting on my, you know, to my style and how my work ethic and how we work together.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
So it's been an amazing thing. My parents worked together when I was growing up.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I worked for my father. I worked for my father for around 10 or 15 years and we sold real estate together. So I think for me, it's just a very natural fit. I think the hardest thing is when you live with someone, you share a life with someone, whatever it may be that, you know, it's really hard to then like reset and be in the relationship mode again. And I think that's what we've,
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
sort of navigated in the course since we've launched the company. And I also think we spent the time, since it is my sort of second time around in a relationship, I said, you know, I was very young when I met my ex and he's wonderful and he's a great friend and we raise our kids together. So I feel very blessed, but I wanted to take the time in this new relationship. I said,
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
whoever I date and marry, I want to go into therapy pretty soon.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I think I went on a couple of dates when I got to work and I remember saying it on each date. And I kind of was like, I'm just going to be myself because at this age, I can't hide that I have four kids. I can't, you know, am who I am a little bit, but I'm always trying to grow and evolve. And I said, I would like it because I think you have to learn another person.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
How can you get along with someone if you don't know what their triggers are? You don't know, right? You don't know what triggers them, what upsets them, how they're, right? And so we kind of spent the time getting to know each other very early in our relationship. It can only help though.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
It's like, why? It could be like, why do you always get quiet when I ask questions? how I look, I don't know, making something up, right? And like you could fight about it for the next 15 years or you could like kind of talk it out and be like, what is it? When I say, do I look? And he would be like, oh, like my mother used to always say, whatever.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Sarah, what are your thoughts? Well, I think it's a huge disruptor. I mean, I think AI across the board is going to affect every industry. I'm really interested in AI, particularly as a new business. doing a photo shoot and a campaign, especially for a product like this, where I really had to visually explain what the product was and how to wear it.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
The photo shoot was extremely important, but it also was our biggest budget, right? And that was like our biggest expense. And so if you have the ability to take what would be a $50,000 photo shoot and reduce it to like,
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
50 dollars right through ai i mean as much of a disruptor as it is in fashion like you have to do it right you know you can go from having to shoot an outdoor location you know and that's a whole budget right an indoor location the studio is another budget and the fact that you can have a model and interchange the backgrounds right i mean that's it's just amazing yeah game changer we've interviewed about three or four um companies that are doing this now in fashion
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
um i think we're really really close i think for our next product launch we'll probably do a combination of the two because i think they're not quite there but they're like it's called close yes and i think there are players in the space and they're constantly updating and perfecting it and i can put on my you know, shoes.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I could put on puddings in the beach, puddings in Aspen, puddings here and there.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
It looks lifelike. I think the model looks lifelike. It's hard to have the product look lifelike and perform. But they'll fix it. I think they will.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
It looks good on me. I would like to bring it back, but I'm going to say no. Well, for me, it's like where you're putting my style is very relaxed, just so the corset doesn't appeal to me because it looks uncomfortable. Right, right, right.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I think it's definitely a feeling that comes from not looking too done.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Too formal. I think that's one great thing about black tie. It was the first time I felt comfortable in black tie. I felt like myself wearing this beautiful gown with beautiful cashmere socks. And instead of a fur piece or instead of an overly fancy coat, I wore sort of like a cashmere, elder statesman, grandpa cardigan.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I was like, oh, I feel like me for the first time because I was expressing myself. It doesn't have to be screaming with bright colors and neon and loud. It's just sort of an expression.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Sarah? I'm not into opera gloves, but I really am into gloves lately. So I've started wearing gloves all the time, even in the spring. Because I have a little bit of OCD, so I don't like touching things. And I realized, oh, people used to always wear gloves. I have an accessories business. I'm like, oh, there's a reason why people wear gloves.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
You're not touching everything and then touching your face.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Oh, I found this brand. Actually, leather gloves. Leather gloves are beautiful. I'm really into beautiful leather gloves.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
They were beautiful. Really, an elegant woman never went out without a little frock. And I see old pictures of Jackie O. She would wear the simplest long sleeve cotton t-shirt with just a short glove with like a snap, but wear the snap open. And so that's kind of me. Like I would wear the formal glove, but the snap would be open. It wouldn't look like so perfect. So I'm really into those.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I don't know about opera though, but.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I love a matching set. It's like my language. I love it. Yeah, I like it too.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I like it. I mean, it was a couple years ago I think they were more in style and exciting. Now I'm not so into it.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
The new peplum jackets by Libero, I think it's a new brand. L-I-B-E-R-O-W-E. I don't know. They're doing peplums. I think hers are super chic.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I think my favorite restaurant is Pizza al Fresco. Yeah. Oh, somebody was saying the fish there. It's very good. It's so fabulous. It is. That's what they were discussing yesterday. The salmon used to be really good, too. And I love the pizza. I just have so many good memories. So for me, I think restaurants are more about memories. But they have to have good food, too.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
So the pizza at Pizza al Fresco.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I think it's the best time to meet men. I think men have never been better because women are better and women are more empowered, right? So the men that I'm raising, that I'm bringing up, know about therapy, know about, you know, they're being raised in a home where I'm an entrepreneur, I'm starting a business. So I think like the best group of men, you know, probably is coming up.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I think there are a lot out there in their 30s that have been raised in a different way than men had been raised previously. And they're much more open-minded to having a very open partnership.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
that's what i was going to say i agree with you 100 but i think children are more sophisticated and they're able to understand the nuances of relationships right so you know i can be in in the partnership i have while i'm raising my children my kids kind of know well that's very different different parents their mothers sort of the powerhouse for that one their father makes the design they pick it up so easily and so it becomes more even in my relationship my acts like
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Dave and I have really evolved in our relationship and our kids sort of understand the dynamics. Well, you're lucky.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I mean, we've worked so hard to progress a relationship that really works in the modern world. And then my part, Max and I work, you know, all the time to sort of define and redefine what that means. It means, right?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
No, I agree. I used to see things as very black and white. You know, I think that's how I was raised. Everything is black and white. Right. And so I think life is really more nuanced. And there is you kind of have to live in the gray. Right. And for a lot of people, it was especially true for me, I was extremely uncomfortable living in the gray. I wanted definitive answers.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I wanted a definitive family structure, right? Because that felt comfortable. Going into the gray areas is kind of uncomfortable, right? And I think women are just starting to get comfortable being in that gray area and having confidence around them, seeing other women. You're a young woman, like you come to me and say,
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I want to do X, Y, and Z. And I'm going to open up every, you know, thing I have to like, be like, yes, you can do it. Like, yes, you can have a modern relationship. You know, and women are learning how to support themselves, how to have relationships, how to make men feel great, but not in the traditional, you know, masculine, feminine roles.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And the fact that we work on, and I think it's also in a relationship, it's like constant work in terms of, I think a lot of men are unhappy. I think a lot of women are unhappy, but I think women, through productive conversation, it's the only way to stay sane, you know?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
The best way to find us is at bravepudding.com and we're online and we're also at Karna Zabete, we're at Koi Bird in London, we're at a store at Deauville, friends. Oh, wow.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I had a question for Gail. Can I ask her a question? Oh, sure. I forgot to give you the floor. No, no, no. But it's something I was, if even if I bumped into you, I wanted to ask you. For me, starting work at 45, I mean, I would be lying if I didn't say, like, I have a different swagger in my step, right? It's really rewarding. And I wanted to know, how you feel having started a career.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I mean, I know you love to give Kimberly a lot, you know, all the credit, and she really is amazing and a remarkable young woman, but certainly you are.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Because she doesn't, you know, so I wonder if that's like how you feel about it walking around in your mind.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
But when you're watching your face at night and you're putting on your pajamas and you work during the day, is it a different mindset than you had?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Well, I think women have always like secretly ruled everything. I mean, I like to say that, you know, you and my mother and the women at the card table, they literally believe and probably could solve every problem.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And their word is Bible. But that's why I want so many women, even women that are mature women. I always go to older people for advice because they're a wealth of knowledge. And they've seen so much. A therapist once said to me, I said, oh, I'm scared to tell my grandmother about something. And he goes, oh, no, you shouldn't be worried about your grandmother. She should be the first one.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
She's lived so much life. Exactly.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
You can't shake them. And I was like, really? Even with this? I called my grandmother. She was like, OK, you'll be fine. What's next? What are you having for dinner? Did you find that lipstick you were looking for? Because it doesn't shake them in the way of a younger person.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
My mother would come home and say, Gail said, and it was like, whoa.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
It's ridiculous. I love the cadence of how you talk. I love your confidence. I love it.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Great. Great. Well, my journey to starting Brave Pudding wasn't... I didn't set out to start a business, which I think you have to really be open to because things develop at the right time when you're ready. And I'd always had drawers full of beautiful socks, and I never wanted to wear them. And because the minute you wear a sock, they either get...
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
worn in the heel or roughed up in the back or a ball.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Like, is it the, you can see the part that peeks through above the shoe or? I think it comes down to the fabric because of Brave Pudding and my sort of concept of lifestyle is just to be comfortable and luxurious, but not necessarily screaming it. And so the comfort, the fit, the style, the look, all of that is super important to me. So that's what I think makes the best sock.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And then I love fun colors too in socks. And it just happened at the right time. It didn't start out to be a trend, but at the same time, everyone started wearing socks again and wearing high socks and wearing socks over your pants. And so it sort of coincided in this perfect storm, but I had just not set out to to start a business.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
But when I was looking at all my socks, I didn't, I wanted to wear them. And one day I had been wearing Belgian shoes forever since I was like 20 years old. I thought it was really funny to be retro and be in sort of a modern outfit, but wear super grandma Belgian shoes. And yeah, actually they won't sell them to you unless you go into the store. I mean, they're very particular.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I love that because it means that they really care about their shoes and sort of like last bastion of something that's still really special. So I'd wear them and I'd put soles on them or I'd go to Paris and buy Charvet slippers and put soles on them and wear them outside. And I was like, I want to be even more comfortable. And I think post COVID, that's what people really, everybody changed.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And so how do you redefine that? People wanted to be out of their sweatpants, they wanted to be out of their yoga clothes, but sort of how does that translate in the modern world post the pandemic? And people spent more than ever in interior design. because they were staying home more.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I felt like I wanted to take the comfort that I feel inside with all my cozy blankets and pajamas and loungewear and cozies. I wanted to bring that outside. I didn't want to take them off to leave. And so it was the perfect hybrid. I just started playing around with glue. The cobblers in New York City are amazing. It's sort of a
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
lost trade that doesn't exist in a lot of other cities anymore and they gave me advice and they're the nicest guys and they said no you have to do it this way no back we won't hold right because what was the knowledge you had prior to that and making zero right i was not a cobbler on the accident i thought you were a cobbler your whole life
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
i did go to cornell textile and design school okay so you had some of that i did and i worked at ralph lauren in the corporate offices when i was in high school and i would go every day after school in my uniform from nightingale so you had retail in your blood you were really interesting the interest was always there yes um i remember my first job was at nine years old was selling men shirts in east hampton at this old springer store and i learned about
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
the quality and how you sell something and how it feels and touches. And so I think that was really influential. And then I just started messing around and wearing them. And I was private on Instagram and people started DMing me to place orders and fast forward making them in my bathroom. They were drying on my dining room table.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
My little son was helping me bag them up in half baguette bags to be delivered with Japanese washi tape. Yeah, it was such a wonderful experience, and I think it was amazing to have the kids in the house.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Is it small, medium, or large? Yeah, so fast forward, we decided to make it into a real product. After selling almost 100, you know, we were like, let's see if this can be a real business.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And I wanted it to feel exactly as though you were wearing the most beautiful, pristine cashmere sock that never got dirty, never wore out, never had all the problems with socks, but also somehow translated to wear them outside. And they come in whole sizes. There's a full internal construction. So it's deceptive. It looks like you're just wearing a sock.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
But I like to say it's almost like a costume. There's a full shoe. It just looks like a sock. But I think it's been definitely controversial and received a lot of attention because I think it's different. And people say, like, I'm not going to wear my sock. on the street. I don't wear my underwear on the street. You know, they think of it as sort of this category that falls into interest today.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And so it's shocking, but I like that because that means you're doing something different. I'm not the first person to make a sock shoe, but I do think that I'm the first person to make a comfortable, working, amazing shoe that looks like a sock. Sarah, do you have one on?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I haven't worn another pair of shoes since October 2020. Oh my God. I have to be a walking billboard. Right.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
this is cool thank you there's a real internal shoe yeah and if you feel it there's a very big insole so i custom injected the insoles because i really wanted it to be comfortable i'm from new york city right i had to be able to walk in them i wanted them more comfortable yeah very cool thank you made in new york no it's made in portugal out of we have three different um factories we have
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
one that knits the socks out of recycled cashmere, one that injects the insole, and then one that makes the outsole out of recycled rubber, tonal to the color of the socks. And then they put it all together in another factory. So we work out of Portugal. It was really great working there. I would love to bring production to the US. I might not have the knowledge to do this yet, but we will.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
It's interesting that you say that because they had never done this type of product before. And we were in Portugal and it was the end of our trip and we were just scratching our heads. No one could make it. And the man said, I'm sorry, back to the drawing board. And I said, no, I'm leaving tomorrow morning at 9 a.m. We need a working solution. I said, sorry, the factory's closed for the day.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
It was 4.45. And I said, can you bring me a sock, glue? And I named the materials that I needed. And because I had made 100 by hand, it was sitting at a table with men. And I said, let me show you how I made them.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I mean, my hand was shaking. And he said, oh, let me help you with that. Like when I was cutting, I go, no, no, no. I just had a lot of coffee today. I wouldn't admit it, but it was all men and fashion. And I was this crazy, like, stay-at-home mom of four.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
That was, like, rolling in, like, I want to make these shoes. And then, man, like, an older gentleman came up to me, probably, like, of your generation. Right. What kind of lady is going to wear these shoes?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I don't think I'm wearing a Saturday tie.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I wore them black tie, even I went to a 50th birthday shop. And I wore the black ones. And my partner in business and in life, Max Fetterbusch, he wore the black ones with his tux. And men have been wearing Venetian slippers, Belgian slippers with tuxes forever. Well, men much more so than women. And I said, this is like amazing. Like, oh, you're wearing slippers?
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I'm wearing socks on, even more comfortable than a black tie. So I kind of like to do a tongue-in-cheek like that because what woman goes to a black tie? After the cocktail hour, my feet are killing a thing. I'm not comfortable. I don't feel like dancing. And then I think that's what it is. I think women have been uncomfortable.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And then men or whoever they're with wonder like, oh, why is she, you know, diva? Or why is she saying her toes hurt? Why does she need Advil? And it's like, no, we're just as fun as everyone else. But like, if you're uncomfortable, you're not going to have fun.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Yeah, exactly. If you're in the city and you wear a black miniskirt with black tights, cotton
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
cashmere or whatever tights and then you put the black on it's just the most seamless look right and so i think that's why we've done through our advertising and our marketing that we've done in the photo shoots is was really to explain to the client like how they're going to wear when they're going to wear it that's very good yeah because it's a new item it's a new item it has to be explained it has to be explained and visually because i don't think people read
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
Yeah. And it's women supporting other women. Women saying, no, that looks great. No, I'm going to wear it to the office with like big wide leg trousers and like a man's shirt tucked in. And then you wear this. It's just resetting sort of how you think of a sock or how you think of being exposed.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
I mean, women wear everything under the sun, basically, you know, that are comfortable now, but with their chest and cleavage exposed, the people are like, oh. I don't want to show my socks, you know, that kind of education.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
And it's just nice to have that, like to feel like you have a creativity.
Excuse My Grandma
Excuse My Grandma on Cozy Chic and Career Comebacks
But to be able to have an outlet for it, I think for any artist or creative, like to have a tangible expression of your creativity is like, it's mind blowing to me because I've never, I've never had that and I'm 45 years old. So it's been, that's been extremely fun. exciting. And I didn't anticipate that.