Sarah Jolly Jarvis

So people saying, oh, you know, I need this and I need that, I need this landing page, I need this branding doing. At the end of the day, absolutely, you need people to be aware of your offer in order for it to sell, okay? There is no way that a decent offer will sell itself if it is being sold to an empty room, if it's not being promoted, if it's gathering dust somewhere.

So people saying, oh, you know, I need this and I need that, I need this landing page, I need this branding doing. At the end of the day, absolutely, you need people to be aware of your offer in order for it to sell, okay? There is no way that a decent offer will sell itself if it is being sold to an empty room, if it's not being promoted, if it's gathering dust somewhere.

Maybe if you're getting it out there, even if it's imperfect, even if the branding isn't quite right, even if the look and feel of it isn't quite right, a decent offer will sell without those things being totally up to scratch. People who are getting the outcome they're looking for

Maybe if you're getting it out there, even if it's imperfect, even if the branding isn't quite right, even if the look and feel of it isn't quite right, a decent offer will sell without those things being totally up to scratch. People who are getting the outcome they're looking for

Maybe if you're getting it out there, even if it's imperfect, even if the branding isn't quite right, even if the look and feel of it isn't quite right, a decent offer will sell without those things being totally up to scratch. People who are getting the outcome they're looking for

from an offer from a product they will overlook the absence of those bells and whistles in order to get that outcome they don't really care that much it's the icing on the cake it's the things that make you look professional but they will still go for things that are imperfectly presented as long as they are made aware of it and it's a decent thing that actually meets their needs

from an offer from a product they will overlook the absence of those bells and whistles in order to get that outcome they don't really care that much it's the icing on the cake it's the things that make you look professional but they will still go for things that are imperfectly presented as long as they are made aware of it and it's a decent thing that actually meets their needs

from an offer from a product they will overlook the absence of those bells and whistles in order to get that outcome they don't really care that much it's the icing on the cake it's the things that make you look professional but they will still go for things that are imperfectly presented as long as they are made aware of it and it's a decent thing that actually meets their needs

So when you've got that understanding in place, when you've got a decent offer in place that is attractive to those individuals that you're trying to target, then it's about building that consistent lead generation system. You need a predictable and scalable way to bring in leads. That might take all sorts of different formats, okay? It might be email marketing.

So when you've got that understanding in place, when you've got a decent offer in place that is attractive to those individuals that you're trying to target, then it's about building that consistent lead generation system. You need a predictable and scalable way to bring in leads. That might take all sorts of different formats, okay? It might be email marketing.

So when you've got that understanding in place, when you've got a decent offer in place that is attractive to those individuals that you're trying to target, then it's about building that consistent lead generation system. You need a predictable and scalable way to bring in leads. That might take all sorts of different formats, okay? It might be email marketing.

It might be a funnel off of social media. It might be paid ads on a social media platform. It may be your SEO and working through that side of things. It might be referrals and partnerships. If you can consolidate those up, if you can get enough of them, then actually you can be less reliant on single individual people. And, you know, you've got you're spreading that risk.

It might be a funnel off of social media. It might be paid ads on a social media platform. It may be your SEO and working through that side of things. It might be referrals and partnerships. If you can consolidate those up, if you can get enough of them, then actually you can be less reliant on single individual people. And, you know, you've got you're spreading that risk.

It might be a funnel off of social media. It might be paid ads on a social media platform. It may be your SEO and working through that side of things. It might be referrals and partnerships. If you can consolidate those up, if you can get enough of them, then actually you can be less reliant on single individual people. And, you know, you've got you're spreading that risk.

You're making sure that you have got number of channels where people can feed in potential customers to you. The leads thing, you know, my husband and I, Martin and I, we run the lead generation, the outsider things as a business. They are, leads are really important. They absolutely are. But actually, leads are only the starting point. These leads have to convert.

You're making sure that you have got number of channels where people can feed in potential customers to you. The leads thing, you know, my husband and I, Martin and I, we run the lead generation, the outsider things as a business. They are, leads are really important. They absolutely are. But actually, leads are only the starting point. These leads have to convert.

You're making sure that you have got number of channels where people can feed in potential customers to you. The leads thing, you know, my husband and I, Martin and I, we run the lead generation, the outsider things as a business. They are, leads are really important. They absolutely are. But actually, leads are only the starting point. These leads have to convert.

We talk to clients and we're like, you know, what's the conversion rate? How are they doing? What sort of quality of lead are you getting? And you need to focus on that conversion. It's not enough to be like, oh, people are coming into my world. They're doing inquiries.

We talk to clients and we're like, you know, what's the conversion rate? How are they doing? What sort of quality of lead are you getting? And you need to focus on that conversion. It's not enough to be like, oh, people are coming into my world. They're doing inquiries.

We talk to clients and we're like, you know, what's the conversion rate? How are they doing? What sort of quality of lead are you getting? And you need to focus on that conversion. It's not enough to be like, oh, people are coming into my world. They're doing inquiries.