Sarah Lacy

You feel like as you're reading it, okay, I got it. I'm going to do all this stuff. It's going to unlock every problem in my life. All problems will be solved. Everything's going to be great. You finish the book and maybe, maybe you remember one or two things from that book. Maybe you apply them to your life. Maybe you do it for a short period and then forget.

You feel like as you're reading it, okay, I got it. I'm going to do all this stuff. It's going to unlock every problem in my life. All problems will be solved. Everything's going to be great. You finish the book and maybe, maybe you remember one or two things from that book. Maybe you apply them to your life. Maybe you do it for a short period and then forget.

But it's actually really hard to apply a framework, whether it's a wellness framework, something like Atomic Habits or, you know, something that is more substantive, like a business book, a career book. It's really hard to consistently remember what was in that book that you read because and keep applying it to your life.

But it's actually really hard to apply a framework, whether it's a wellness framework, something like Atomic Habits or, you know, something that is more substantive, like a business book, a career book. It's really hard to consistently remember what was in that book that you read because and keep applying it to your life.

But it's actually really hard to apply a framework, whether it's a wellness framework, something like Atomic Habits or, you know, something that is more substantive, like a business book, a career book. It's really hard to consistently remember what was in that book that you read because and keep applying it to your life.

And no one has the time to reread a book because there's always so many books coming out. And so you will just forget. And I've talked to so many people where they're like, oh my God, I totally forgot about the hedgehog strategy in Good to Great. I need to go back and reread that book.

And no one has the time to reread a book because there's always so many books coming out. And so you will just forget. And I've talked to so many people where they're like, oh my God, I totally forgot about the hedgehog strategy in Good to Great. I need to go back and reread that book.

And no one has the time to reread a book because there's always so many books coming out. And so you will just forget. And I've talked to so many people where they're like, oh my God, I totally forgot about the hedgehog strategy in Good to Great. I need to go back and reread that book.

I think there's an amazing opportunity for AI here to build coachable AI bots based on authors. Wow. And I am so skeptical about AI in so many things, but I think the detail and the rigor and the framework and the word count of a book, I think if they had lectures, speaking gigs, online newsletters, the more things that speak to that worldview, the better. I think it's a rare case

I think there's an amazing opportunity for AI here to build coachable AI bots based on authors. Wow. And I am so skeptical about AI in so many things, but I think the detail and the rigor and the framework and the word count of a book, I think if they had lectures, speaking gigs, online newsletters, the more things that speak to that worldview, the better. I think it's a rare case

I think there's an amazing opportunity for AI here to build coachable AI bots based on authors. Wow. And I am so skeptical about AI in so many things, but I think the detail and the rigor and the framework and the word count of a book, I think if they had lectures, speaking gigs, online newsletters, the more things that speak to that worldview, the better. I think it's a rare case

where you would extend someone's influence and not in any way cannibalize the underlying product. I still don't think it's a shortcut because I know a lot of people who are like, instead of a book, can I do this? And it's like, I still think there's why a book is hard is it's the thought process. It's the interrogation. It's figuring out what have you not thought for?

where you would extend someone's influence and not in any way cannibalize the underlying product. I still don't think it's a shortcut because I know a lot of people who are like, instead of a book, can I do this? And it's like, I still think there's why a book is hard is it's the thought process. It's the interrogation. It's figuring out what have you not thought for?

where you would extend someone's influence and not in any way cannibalize the underlying product. I still don't think it's a shortcut because I know a lot of people who are like, instead of a book, can I do this? And it's like, I still think there's why a book is hard is it's the thought process. It's the interrogation. It's figuring out what have you not thought for?

It's the research of where does this framework fit in the world? Who else has researched this? I think that's what you can't shortcut because that's also all filtered through your life experience and your genius as the author. I think AI cannot shortcut that. But I think what it can do is it can extend you. So for instance,

It's the research of where does this framework fit in the world? Who else has researched this? I think that's what you can't shortcut because that's also all filtered through your life experience and your genius as the author. I think AI cannot shortcut that. But I think what it can do is it can extend you. So for instance,

It's the research of where does this framework fit in the world? Who else has researched this? I think that's what you can't shortcut because that's also all filtered through your life experience and your genius as the author. I think AI cannot shortcut that. But I think what it can do is it can extend you. So for instance,

Lisa, who I've mentioned four times now, if she were Beetlejuice, she would have appeared. She is like a story coach to the stars. And when my partner, Paul Carr, was going to write his first novel, he had published many nonfiction books, but writing a novel is totally different. He read Wired for Story and was like, oh my God, this is genius.

Lisa, who I've mentioned four times now, if she were Beetlejuice, she would have appeared. She is like a story coach to the stars. And when my partner, Paul Carr, was going to write his first novel, he had published many nonfiction books, but writing a novel is totally different. He read Wired for Story and was like, oh my God, this is genius.

Lisa, who I've mentioned four times now, if she were Beetlejuice, she would have appeared. She is like a story coach to the stars. And when my partner, Paul Carr, was going to write his first novel, he had published many nonfiction books, but writing a novel is totally different. He read Wired for Story and was like, oh my God, this is genius.