Scott Gorlick

So that night was working on a deck pretty late at night, probably wrapped around midnight or 1 a.m. And had this Jerry Maguire moment where I was like, huh, I need to be a part of this Uber thing. What's the most simple thing to do? So I decided to email Travis at Uber.com, not thinking that I would hear anything. And I got an email back.

And over the next few weeks, I got to know the team, eventually took an analytics test, took a creative test, and then flew out to meet the team probably a couple of weeks later. And because I was so young when I got in the room, I said, don't worry, guys, I'm old enough. They seemed to think that was really funny. I was 23 and didn't know anything.

And over the next few weeks, I got to know the team, eventually took an analytics test, took a creative test, and then flew out to meet the team probably a couple of weeks later. And because I was so young when I got in the room, I said, don't worry, guys, I'm old enough. They seemed to think that was really funny. I was 23 and didn't know anything.

And over the next few weeks, I got to know the team, eventually took an analytics test, took a creative test, and then flew out to meet the team probably a couple of weeks later. And because I was so young when I got in the room, I said, don't worry, guys, I'm old enough. They seemed to think that was really funny. I was 23 and didn't know anything.

But they sent me back to Atlanta to launch Uber's roughly 10th city as employee number 99.

But they sent me back to Atlanta to launch Uber's roughly 10th city as employee number 99.

But they sent me back to Atlanta to launch Uber's roughly 10th city as employee number 99.

Yeah, so it was an incredible experience. I was living in Atlanta at the same time, so I didn't really have to move. But when I got back to Atlanta to launch Uber, it was really about building the operation from scratch. When you're starting a marketplace, you really need to do two things. You need to get supply and you need to get demand.

Yeah, so it was an incredible experience. I was living in Atlanta at the same time, so I didn't really have to move. But when I got back to Atlanta to launch Uber, it was really about building the operation from scratch. When you're starting a marketplace, you really need to do two things. You need to get supply and you need to get demand.

Yeah, so it was an incredible experience. I was living in Atlanta at the same time, so I didn't really have to move. But when I got back to Atlanta to launch Uber, it was really about building the operation from scratch. When you're starting a marketplace, you really need to do two things. You need to get supply and you need to get demand.

So for Uber, the hardest thing was the driver side and we need to get a lot of drivers very quickly. So when we went into the initial market, we got a Yelp list of all the drivers in the city and sort of like called through and tried to get them to sign up with Uber and got our initial list of drivers that way and launched a few weeks later with something we call a rider zero.

So for Uber, the hardest thing was the driver side and we need to get a lot of drivers very quickly. So when we went into the initial market, we got a Yelp list of all the drivers in the city and sort of like called through and tried to get them to sign up with Uber and got our initial list of drivers that way and launched a few weeks later with something we call a rider zero.

So for Uber, the hardest thing was the driver side and we need to get a lot of drivers very quickly. So when we went into the initial market, we got a Yelp list of all the drivers in the city and sort of like called through and tried to get them to sign up with Uber and got our initial list of drivers that way and launched a few weeks later with something we call a rider zero.

So I'd be like, hey, this is Scott. I work at Uber in Atlanta. We're starting a new ride sharing service where, you know, you can pick up riders between your trips to the airport. And, you know, we help you fill your downtime. Is this something you might be interested in? Right. And, you know, most drivers hadn't heard of Uber and were a little bit skeptical.

So I'd be like, hey, this is Scott. I work at Uber in Atlanta. We're starting a new ride sharing service where, you know, you can pick up riders between your trips to the airport. And, you know, we help you fill your downtime. Is this something you might be interested in? Right. And, you know, most drivers hadn't heard of Uber and were a little bit skeptical.

So I'd be like, hey, this is Scott. I work at Uber in Atlanta. We're starting a new ride sharing service where, you know, you can pick up riders between your trips to the airport. And, you know, we help you fill your downtime. Is this something you might be interested in? Right. And, you know, most drivers hadn't heard of Uber and were a little bit skeptical.

They were willing to give us a shot because it didn't cost them anything to join. They would come to our office and we'd give them an iPhone, which is a story at some point. When we give them the iPhone, they'd be able to pick up a rider 20 minutes later. So we'd say, hey, if you don't like this, bring it back and no skin off our back.

They were willing to give us a shot because it didn't cost them anything to join. They would come to our office and we'd give them an iPhone, which is a story at some point. When we give them the iPhone, they'd be able to pick up a rider 20 minutes later. So we'd say, hey, if you don't like this, bring it back and no skin off our back.

They were willing to give us a shot because it didn't cost them anything to join. They would come to our office and we'd give them an iPhone, which is a story at some point. When we give them the iPhone, they'd be able to pick up a rider 20 minutes later. So we'd say, hey, if you don't like this, bring it back and no skin off our back.

Probably like 75.