Sham

And it will do almost all the work, right?

So, but I mean, like, you know, I don't prefer using this, but if you are an early stage founders, marketing leaders, you can use that.

But I advise to go with a consultant or an in-house team, but this is for like, you know, a much cheaper and much better.

Okay.

Now let's talk about new SEO versus old SEO, which is very interesting, at least for me.

You can see here, so there are 23 types of SEO content.

Towards the left, you will see these are all content that just drives traffic.

Towards the right, you see content that drives conversions.

So whenever you look at SEO, you should basically classify your SEO strategy into two types, one,

there are about 100 to 150 keywords which we call internally as money keywords or money pages that drives business, right?

And for any company that you take, the ceiling would be around like 200 keywords, right?

And each keyword will basically have around 500 to 1,000 search volume.

So 20,000 volume would be more than enough to drive close to like 1,000 signups or 1,500 signups, a very good signups a month or demos a month, right?

But on the right, left side, these are all very traffic generating keywords, which is very good for all your visibility content, right?

So I have classified this into traffic focused, conversion focused, difficulty versus easy.

So you can, I mean, like, for example, your list, your FAQs, your step-by-step guides, your interviews, that creates more traffic.

And towards your right, right, like, you know, how-to guides, landing pages, product pages, that creates more conversions.

All right.

Now, outdated SEOs, people will start doing keyword research, then they do topic research, then they write content, right?

Now you should do the other way around.