Simone Stolzoff

She was 99 and a half.

Sorry to hear that.

It's all right.

She lived a very full life.

But in the Jewish tradition, there is the seven-day period after someone passes away called Shiva.

And what it is, it's the set of instructions of exactly what you should do on each day after someone passes.

And so you're dealing with this big uncertainty of losing your loved one, and yet you have the certainty of the set of instructions that can be incredibly grounding.

And I think that's the power of something like ritual.

Amidst all of the uncertainty in your life, here is something that I can return to, that I can come back to.

It was nice of her to wait until you had your book tour to give you that example.

Grandma, hold on until May.

Okay, I think there's so many examples in the business world where people stay fixed to a very certain idea of how they think the future will look, precludes them from being able to adapt.

So there's all the canonical examples of BlackBerry or Kodak or Blockbuster, where they had this 10-year map of how they thought the world would look, and they were unwilling to update their vision of what the world looks based on new information.

In the early 2010s, there was this startup in the Bay called Tiny Spec.

And it was a gaming company.

And they built this online multiplayer game called Glitch.

And it was heralded as being like the next big thing.

It raised $70 million before it launched.

Its launch was covered in the New York Times.

It had tens of thousands of active players in its first week.