Soren Monk Hansen

I think we applied an Excel spreadsheet, so we thought we were more digital than the law firms, which we probably were.

And what we did in the first two years, we basically helped the companies identify and then organize those.

The first year was five years ago for the consultancy.

What we saw was that people actually, we usually solve their problems on a use case base.

So usually if you wanted to get your company sold or you wanted to implement a contract management system, you'd call us to actually find your documents and put into those systems, put into a data room for due diligence.

What we saw was that there was actually, we asked our customers, I mean, on a use case basis, we can help you out, but why are you such a mess?

I mean, what are your contracts?

They're not based for use cases.

They're actually based for you on a day-to-day basis to do whatever the contract is aimed for.

And we asked, so don't you need like a daily use case here?

And basically all of them, all of our customer asked, said, yes, we would love to.

And I had like dollar signs in my eyes.

I thought this is going to be a great consultancy.

However, we think we weren't able to meet demand for the consultancy.

We needed something automatic here.

So we started building the software three years ago.

getting our first machine learning data scientist on board.

And we just launched the software in a beta late last year, got some beta feedback, Israel had feedback, and then we launched our first paying module four months ago.

Exactly.

So the last summer we got some investors in both, but it's primarily funded through consultancy.