Spencer Bailey

Like, if you hear the word friction, you're like, I don't want friction with my hospitality.

No, you do.

Because it's actually really amazing when you go to a place and it's like, they're not doing it here the way they would do it at a Marriott or, you know, some sort of more cookie cutter approach to hospitality.

They're doing it the way that this family has been doing it for 150 years.

And that's beautiful and amazing.

And it almost feels like you're in someone's home.

Yeah.

And I think that that like personal touch, I wanted to imbue the books with that.

I wanted the books to feel like some sort of the same way that when you open the memorials book, it really does have this overpowering, like it almost feels like you're at.

Yeah, you're immersed.

you're immersed.

Like I wanted the same thing, but like it to be like this, like plush, luxurious pillow that you're like, Oh man, I'm, I'm going to lose myself in this world.

I realize it's quite a jump from memorials to high end hotels, but another through line is Michael Beirut is also working with me on that project.

And it's just been such a joy to kind of make that leap with him as well.

Like,

Going from memorials to hotels, quite a shift.

Well, in some ways, the series also mirrors, it seems to me, to mirror your own trajectory from surface through the slowdown and time sensitive where design becomes sort of a doorway into much larger questions about culture and meaning.

Connecting the dots.

Thank you.

Yeah.