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Stefan Rossler

๐Ÿ‘ค Speaker
196 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

I had no money when I started the company.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

I'm ready, yes.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Main focus is still Simplice at the moment.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

This is how we started the whole thing.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And with Simplice, we got into this whole field of user experience about almost 10 years ago, because we figured that this is going to be more important in the future, I guess.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And from starting with working together with clients, we realized that as long as we work together with them with Simplice, which is a kind of a UX consultancy company, they're doing really fine.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

They're doing all the user testing, they're doing all of this stuff and they get feedback.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

So we realized that there's a problem because as soon as we leave them, they stop doing all the testing altogether.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

So we kind of need a solution for this problem.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And that's when we came up with the idea for UserBrain, which is maybe was like five or six years ago.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

So we discovered it pretty early on.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And I think three years ago, we within one week, we just launched a kind of a minimal viable product for UserBrain.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And since then, we're kind of like having it by the side and trying to

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

to get more insights on it and see how to improve the product and how to do all of this.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

But the main focus for me personally at this very moment is Simplize.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Um, but we're kind of shifting it over to, to user brain.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Is it much lower stress?

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

I'm not sure on this.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Yeah.

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