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Stefan Rossler

๐Ÿ‘ค Speaker
196 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

and so on and so forth.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And I'm just because our main focus for user brain is really focusing on startups in the US.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

or sas businesses actually so that's the main focus they have something web-based or if at least a marketing website and customers are for example uh um spotify is one of them or lush cosmetics and we what we're trying to do then is really get on the phone with those people and try to talk to them for an hour or something like this to find out why have they switched to our product what is the reason why they're doing all of this and what we realize is that those companies that are really

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

I want to say that those that are going to be big in the future are those that are not focusing on a very specific target audience, but those that say, well, our product is so, that's us, that's our product, and we're going to want to sell it to everyone.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And sometimes also with B2B, of course you're talking to people.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

So it's, it's always business to people actually.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Um, but if the business that you B2B, and if you, if you're doing something very specific, I don't know, foreign,

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

for a professional architect or something where they need some very special knowledge about the product, then it's not going to work user-brained service.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

But the thing is, this was kind of a trade-off because we said, well, it's much more important to get this user exposure out, to really watch a lot of people.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

And so we're focusing on those companies that fit our market.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

They sell consumer products.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

mainly consumer products or easier to understand business products or new business products because usually it's just those with a history that don't really understand.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

I think, yeah, I know a few of the numbers, but I think at the moment it's in the U.S.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

that they are around, it's somewhere between 50 and 100.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

I'm not sure about the exact number because it's usually going like this, that fit exactly the target audience because that's the number.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

Okay.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

That are going into this direction.

SaaS Interviews with CEOs, Startups, Founders
1103 When should he quit his agency and go all in on software?

So that's the main thing.