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Stephan Goss

๐Ÿ‘ค Speaker
303 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

We were spending about...

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Go ahead.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

I was gonna say self-funded, right?

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Correct.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Yeah.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

It was just always profitable.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Yeah.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

And so whenever we were, well, it was always breaking even because whenever it was profitable, we'd hire a bunch more people so that we'd be breaking even again.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

it wasn't it wasn't quite that bad okay so um i had a business partner at the time and so he had kind of started the business to begin with um and so we so but either way so he there was some cash flow to begin with it was like i think it was like 20 or 30 grand and was just always profitable and we'd always spend and we'd make more money and then whenever we made more we'd spend it again and that's the beauty of the model right because we can recover our cash within like 15 minutes

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

So the cash-to-cash cycle is crazy fast, and that was such a hugely important thing to us, right?

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

If we had acquired our users and then had to wait 90 days to actually make money from them, we would have been hosed.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

There would have been no way to actually ever be profitable on that.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Still around today.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Correct.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Yeah, we do about 100,000 users a day now.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

100,000 new leads?

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

New users that come to the site a day.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Sorry, it's 300,000 people that come to the site and roughly 100,000 of them sign up.

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

So...

SaaS Interviews with CEOs, Startups, Founders
719: Question Based Advertising is The Future, $40M In Sales Doesn't Lie!

Let me get going on that.