Stephanie Hughes

And anything physical can fail.

So some companies and libraries and public radio stations turn to digital archivists.

I talked with one, Linda Todich, who leads the company Digital Bedrock.

I spoke with her about the work that goes into digital preservation.

Why is this so hard?

You know, this whole conversation, I think, is a good reminder that our digital files have physical roots.

I think that's easy to forget.

Why is that important for people to remember?

We'll be right back.

You're listening to Marketplace Tech.

I'm Stephanie Hughes.

We're back with Linda Todich, founder and CEO of Digital Bedrock.

to ask about, you know, if you have any more success stories.

You know, at another job, I once thought I had deleted contact information for this really important source.

And I remember someone who worked in IT was really kind to me and he said, everything is somewhere.

And then he found it.

And I'm wondering, and I still think about that moment.

Have you ever been the hero in that way?

That's digital archivist Linda Todich.

Linda mentioned how she saved some recordings for WIPR.