Steven Nelmans

Yeah, that's an interesting thing to let you say that, because that's also one of the reasons that we actually jumped on this.

Because, of course, we get a lot of emails as well.

There are about 300 billion emails sent a day right now, which is way too much, a lot of noise.

And that's because people are becoming so desperate that they actually want to connect to someone and find people and find new leads that they just start spamming on autopilot.

And I think AI is the solution to that, because

where many of the other companies in the market and everybody on social media is focused on the party trick, generating an email.

AI and especially generative AI can do much, much more than that.

Because if I were to write the perfect email, send it to you, but it was actually meant for your co-founder or someone else within your team or maybe a completely different company.

then it doesn't really matter, right?

So this is the reason that we really started, that we jumped on this as well, because we saw that AI can actually improve the quality so much that you do not have to send a thousand emails to get a reply, but in the end, maybe a hundred or maybe even 10 to get a reply.

That's what we're going for.

Two sectors, actually.

It's digital agencies.

That's a very big one.

And the other one is SaaS companies.

So the digital agencies, because they do not want to hire a sales team, that's too much of an investment for them.

It's, of course, a lot of uncertainty in the ROI because someone needs to take six to nine months in order to become profitable if they will become profitable.

That's a huge leeway there.

And the other one is companies, B2B SaaS companies that have a huge growth potential and growth ambition.

And they want to scale up their sales and get in touch with the right people.