Steven Pope

However, it's trending vastly different from that at this very moment.

I do think AI is ready officially now.

I've been shitting all over AI for two years, personally.

I think there's an AI singularity that's going to happen in the next two years.

where we can't predict anything past that event.

And it's a huge black Swan, which is like peacocking its way over here.

Like we know it's coming, but we can't predict it.

And it's still highly improbable, but highly impactful.

So I think that's where we are today.

And I think agency owners,

have to be transitioning now, even though it doesn't feel like it's quite ready.

But it actually is like officially in 2026, in my opinion.

When ChatGPT originally came out, we fired our copy division.

We felt like AI could outright faster, better, less errors.

That was true then.

We were very early on that maneuver.

It worked out very well for us.

Copywriting was an American-based salary, two years.

I think it's been, might be three and a half now actually on that.

So that was like the first Gen 1 AI maneuver.