Steven Rofrano

Going back to that Frito-Lay discussion, so one of their factories is like a massive automated machine. In contrast, because we didn't have a factory, we couldn't, going back to that story, we couldn't find a factory. We had to do it ourselves. These factories that make everyone's, these are factories that make everyone's food for them. And so they have, I don't know, they're 400,000 square feet.

Going back to that Frito-Lay discussion, so one of their factories is like a massive automated machine. In contrast, because we didn't have a factory, we couldn't, going back to that story, we couldn't find a factory. We had to do it ourselves. These factories that make everyone's, these are factories that make everyone's food for them. And so they have, I don't know, they're 400,000 square feet.

They have huge amounts of equipment. 400,000 square feet. Yeah, we know of one. Some people, the guys that are making our potato chip equipment for an upcoming factory that we're building, they have an installation in Pennsylvania, 400,000 square feet. It's like casual.

They have huge amounts of equipment. 400,000 square feet. Yeah, we know of one. Some people, the guys that are making our potato chip equipment for an upcoming factory that we're building, they have an installation in Pennsylvania, 400,000 square feet. It's like casual.

They have huge amounts of equipment. 400,000 square feet. Yeah, we know of one. Some people, the guys that are making our potato chip equipment for an upcoming factory that we're building, they have an installation in Pennsylvania, 400,000 square feet. It's like casual.

Yeah, massive, massive operations. And so there's like, I don't know, a dozen, a hundred, maybe, maybe, whatever, a thousand, a very small amount of actual food factories in the country. Yeah. that make the vast majority of packaged foods. Your protein bars, all of them made at the same factory or same handful of factories. Candies, same handful of factories.

Yeah, massive, massive operations. And so there's like, I don't know, a dozen, a hundred, maybe, maybe, whatever, a thousand, a very small amount of actual food factories in the country. Yeah. that make the vast majority of packaged foods. Your protein bars, all of them made at the same factory or same handful of factories. Candies, same handful of factories.

Yeah, massive, massive operations. And so there's like, I don't know, a dozen, a hundred, maybe, maybe, whatever, a thousand, a very small amount of actual food factories in the country. Yeah. that make the vast majority of packaged foods. Your protein bars, all of them made at the same factory or same handful of factories. Candies, same handful of factories.

Your chips, snacks, cookies, crackers, all of it's same handful of factories. And so when you go to the grocery store and you look at this apparent diversity of options, And you think, oh, wow, we really got all the bases covered. I have 20 different cookies that I can choose from. They're probably coming from like three different factories.

Your chips, snacks, cookies, crackers, all of it's same handful of factories. And so when you go to the grocery store and you look at this apparent diversity of options, And you think, oh, wow, we really got all the bases covered. I have 20 different cookies that I can choose from. They're probably coming from like three different factories.

Your chips, snacks, cookies, crackers, all of it's same handful of factories. And so when you go to the grocery store and you look at this apparent diversity of options, And you think, oh, wow, we really got all the bases covered. I have 20 different cookies that I can choose from. They're probably coming from like three different factories.

And so that's just like the reason for this is that food production lends itself to scale. And so for costs to come down, it's like you really want to be making large quantities at once. And so this was our problem from day one, and it's still our problem today. Vanny is a good example. So the potato chips sitting over there. We make that eight hours a day on our second shift.

And so that's just like the reason for this is that food production lends itself to scale. And so for costs to come down, it's like you really want to be making large quantities at once. And so this was our problem from day one, and it's still our problem today. Vanny is a good example. So the potato chips sitting over there. We make that eight hours a day on our second shift.

And so that's just like the reason for this is that food production lends itself to scale. And so for costs to come down, it's like you really want to be making large quantities at once. And so this was our problem from day one, and it's still our problem today. Vanny is a good example. So the potato chips sitting over there. We make that eight hours a day on our second shift.

And we have about 24 people in that crew. Wow. And we make 2,000 bags in that shift. Wow. So it's like, what is that? Why can't I do math? That's like 100 bags per person.

And we have about 24 people in that crew. Wow. And we make 2,000 bags in that shift. Wow. So it's like, what is that? Why can't I do math? That's like 100 bags per person.

And we have about 24 people in that crew. Wow. And we make 2,000 bags in that shift. Wow. So it's like, what is that? Why can't I do math? That's like 100 bags per person.

Yeah, exactly. And the reason for this is we have a row of deep fryers, and we have baskets, and we have a few glorified salad spinners and pots where we spray filtered water to rinse the potatoes. We have this little potato slicer device. But we have 24 people basically manually frying, like dipping a tray in. And if we're not watching a video, it's like making the frying process.

Yeah, exactly. And the reason for this is we have a row of deep fryers, and we have baskets, and we have a few glorified salad spinners and pots where we spray filtered water to rinse the potatoes. We have this little potato slicer device. But we have 24 people basically manually frying, like dipping a tray in. And if we're not watching a video, it's like making the frying process.

Yeah, exactly. And the reason for this is we have a row of deep fryers, and we have baskets, and we have a few glorified salad spinners and pots where we spray filtered water to rinse the potatoes. We have this little potato slicer device. But we have 24 people basically manually frying, like dipping a tray in. And if we're not watching a video, it's like making the frying process.