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Steven Rofrano

๐Ÿ‘ค Speaker
492 total appearances

Appearances Over Time

Podcast Appearances

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah. I mean, you get, you get a, you buy your own freeze dryers and to be fair, the seasonings themselves, like, of course they contribute, but like the seasonings are relatively, a relatively small percentage of our overall, uh, like. Yeah.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah. I mean, you get, you get a, you buy your own freeze dryers and to be fair, the seasonings themselves, like, of course they contribute, but like the seasonings are relatively, a relatively small percentage of our overall, uh, like. Yeah.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah. I mean, you get, you get a, you buy your own freeze dryers and to be fair, the seasonings themselves, like, of course they contribute, but like the seasonings are relatively, a relatively small percentage of our overall, uh, like. Yeah.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

MSG, that's an easy one. Vegan companies use that to mimic the flavor of cheese. Because cheese naturally has MSG. It's like the umami flavor or whatever they call it.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

MSG, that's an easy one. Vegan companies use that to mimic the flavor of cheese. Because cheese naturally has MSG. It's like the umami flavor or whatever they call it.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

MSG, that's an easy one. Vegan companies use that to mimic the flavor of cheese. Because cheese naturally has MSG. It's like the umami flavor or whatever they call it.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Um, and so you'll have, uh, again, don't want to name names, but you can easily find this if, if, you know, you go to a healthy grocery store, a lot of the vegan cheese or vegan queso, this and that, whatever, like it'll have either MSG right on the label or they use the term yeast extract. Because yeast produce MSG. And so if you take an extract of yeast, it's MSG. It doesn't sound as sinister.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Um, and so you'll have, uh, again, don't want to name names, but you can easily find this if, if, you know, you go to a healthy grocery store, a lot of the vegan cheese or vegan queso, this and that, whatever, like it'll have either MSG right on the label or they use the term yeast extract. Because yeast produce MSG. And so if you take an extract of yeast, it's MSG. It doesn't sound as sinister.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Um, and so you'll have, uh, again, don't want to name names, but you can easily find this if, if, you know, you go to a healthy grocery store, a lot of the vegan cheese or vegan queso, this and that, whatever, like it'll have either MSG right on the label or they use the term yeast extract. Because yeast produce MSG. And so if you take an extract of yeast, it's MSG. It doesn't sound as sinister.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

But it doesn't sound sinister. Like, oh, yeast, that's in bread. Or that's natural.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

But it doesn't sound sinister. Like, oh, yeast, that's in bread. Or that's natural.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

But it doesn't sound sinister. Like, oh, yeast, that's in bread. Or that's natural.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah, so a lot of vegan foods will use... Like, for example, I actually don't think Doritos, their nacho cheese flavor has MSG. I'm pretty like they actually have cheese in it. I'm pretty sure one of one of them. I'm sure one of them does kind of be Cheetos or can we look that up? Yeah. But but but yeah, you'll see yeast extract. And so I think that's a big one.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah, so a lot of vegan foods will use... Like, for example, I actually don't think Doritos, their nacho cheese flavor has MSG. I'm pretty like they actually have cheese in it. I'm pretty sure one of one of them. I'm sure one of them does kind of be Cheetos or can we look that up? Yeah. But but but yeah, you'll see yeast extract. And so I think that's a big one.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

Yeah, so a lot of vegan foods will use... Like, for example, I actually don't think Doritos, their nacho cheese flavor has MSG. I'm pretty like they actually have cheese in it. I'm pretty sure one of one of them. I'm sure one of them does kind of be Cheetos or can we look that up? Yeah. But but but yeah, you'll see yeast extract. And so I think that's a big one.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

The food colorings, I think there's just no excuse for that.

The Ultimate Human with Gary Brecka
165. Steven Rofrano: Why Your Chips Are Toxic and How to Snack Smarter With Masa Chip Founder

The food colorings, I think there's just no excuse for that.