Steven Sinofsky
speaker
5,566 appearances
14 recordings
1 series
first heard Feb 2025
last heard 2d ago
Steven Sinofsky’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 8 in all, peaking in Jul 2026 with 2.
Appearances
It was a metaphor that one person in graduate school picked up on from a friend.
And in fact, they were smart enough back then, a little trivia, he wrote his thesis on computer viruses and it basically proved there's nothing you can do about them.
They're here forever, which of course is a metaphor to how people thought about HIV at the same time.
But he also couldn't prove it because his university wouldn't let him run the test because he was writing a paper about how dangerous all this software was and they wouldn't let him use the computer to run the test.
that?
defensive cybersecurity.
Because, yes, because the industry said, well, this is bad.
We can't allow this to happen.
And so Apple did a fantastic, they did such a good job that they made up TV commercials on a Mac and on a PC.
And they told people that Macs are better because they get fewer viruses.
Not by some fluke of nature, but because they did a whole bunch of work on the Mac to prevent viruses from happening.
And it just so happened it was work that was very, very difficult for Windows to do because of the business model of Windows and all this other stuff.
Absolutely.
You can think of it like we went through a phase where we couldn't figure out what a bug was.
I know that sounds crazy, but like some people wanted a bug to only mean like you lost your data.
Other people were like, well, maybe your data's fine, but the computer still crashes.
And we eventually decided a bug just means the software and the computer didn't do what you wanted it to do.
You weren't happy with the result.
And we allowed customers to tell us any bug in the world, and we put them all in a database.
And so suddenly we went from only the bugs we could find to the bugs of the universe.
Showing 241–260 of 5,566 · page 13 of 279
← Previous
Next →