Steven

One of the things you must have figured out from all the content you've produced across all these channels is really like the essence of what people want. Because you'll see from the views and the engagement and these things, you'll build this sort of mental pattern of, okay, people are really interested in this.

One of the things you must have figured out from all the content you've produced across all these channels is really like the essence of what people want. Because you'll see from the views and the engagement and these things, you'll build this sort of mental pattern of, okay, people are really interested in this.

So if you had to summarize for me the essence of what you think people are looking for, and when I say the essence, I mean like the why, why, why, why, why, the very bottom of that. What are those things? Oh, I think, I think,

So if you had to summarize for me the essence of what you think people are looking for, and when I say the essence, I mean like the why, why, why, why, why, the very bottom of that. What are those things? Oh, I think, I think,

I heard this quote many years ago, it says, change happens when the pain of staying the same becomes greater than the pain of making a change. And I was thinking, if you were my trainer, and I was one of those stubborn people who were struggling to get the ball rolling, where would you start with me? Like, what would you do if I was super stubborn? I tried for three years, I'd never made it stick.

I heard this quote many years ago, it says, change happens when the pain of staying the same becomes greater than the pain of making a change. And I was thinking, if you were my trainer, and I was one of those stubborn people who were struggling to get the ball rolling, where would you start with me? Like, what would you do if I was super stubborn? I tried for three years, I'd never made it stick.

But clearly there was health consequences playing out in my body. Where would you start with me to get me going?

But clearly there was health consequences playing out in my body. Where would you start with me to get me going?

What about the very top then? Like how does it manifest like the title of the video or the thing?

What about the very top then? Like how does it manifest like the title of the video or the thing?

I've kind of broken everything you've said into three sections, which is people want to look good. They want to perform in whatever that might be. And they also want to be able to do it for a long time. They want to live long. So if we start with looking good as a top line category, what are the things that you think are the subcategories of looking good? The amount of fat.

I've kind of broken everything you've said into three sections, which is people want to look good. They want to perform in whatever that might be. And they also want to be able to do it for a long time. They want to live long. So if we start with looking good as a top line category, what are the things that you think are the subcategories of looking good? The amount of fat.

What is the difference you see between what men say they want versus what women say they want? What do men come to you and say that they want to?

What is the difference you see between what men say they want versus what women say they want? What do men come to you and say that they want to?

So let's start with fat and lean. If I want to be lean like you and I want to have low body fat, where does one begin?

So let's start with fat and lean. If I want to be lean like you and I want to have low body fat, where does one begin?

What do you think are some of the offenders that we don't realize are offenders? I've had so many in my life, even like ketchup.

What do you think are some of the offenders that we don't realize are offenders? I've had so many in my life, even like ketchup.

I thought white rice was great. Yeah.

I thought white rice was great. Yeah.