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Sunil Thomas

๐Ÿ‘ค Speaker
154 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

So CleverTap combines people-based analytics with user engagement.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

So you put a little bit of CleverTap into your mobile apps, into your websites, et cetera, and you can get to understand what your users do.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

And you can use all that data to actually engage with them, send them messages, push notifications, email, all of this.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

We do it at real time and we do it at massively large scale.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

And we make money based on, you know, the number of, like, we call it events, but the amount of data that people use on our, store on our platforms and use to license their users.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

Yes, this is actually like a mixed panel plus app boy kind of combination for mobile apps and websites also, though.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

And then they can, you know, trigger based on your actions.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

They can like BB app can trigger notifications to you.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

Like, Hey, you left something in your cart, you know, or you, uh, you know, this is a great feature that we've just launched.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

Why don't you go try it out?

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

That kind of stuff.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

So our average customer or average contract value for the top 15, 20 accounts is north of $150,000.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

About $2,500 to $3,000 a month.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

It is the $20,000 to $50,000.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

It's about, yeah, $10,000 to $20,000 per month.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

Way more popular companies we do offer on the enterprise side, like high-end data science packs and so on.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

So they get value from both.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

A little bit.

SaaS Interviews with CEOs, Startups, Founders
736: How Mobile Analytics Company Went $0 to $4 Million in 12 Months

It's mostly product skews.

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