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And I reflected on that. I had that thought earlier about the number of generations that are involved on the farm because of how long people are living now. And at some points, it could be four generations that are living off this. Three families, four generations that have to have income coming from this asset.

Whether grandpa's getting cash rent, dad's still the active operator, and son's getting paid a wage or whatever that looks like. And now the son has kids of their own. There's a lot of generations that have to live off of the farm these days. And I was trying to think back to, okay, 80s were tough, right? We only know about that from the history books and from the interviews that we've done.

Whether grandpa's getting cash rent, dad's still the active operator, and son's getting paid a wage or whatever that looks like. And now the son has kids of their own. There's a lot of generations that have to live off of the farm these days. And I was trying to think back to, okay, 80s were tough, right? We only know about that from the history books and from the interviews that we've done.

Whether grandpa's getting cash rent, dad's still the active operator, and son's getting paid a wage or whatever that looks like. And now the son has kids of their own. There's a lot of generations that have to live off of the farm these days. And I was trying to think back to, okay, 80s were tough, right? We only know about that from the history books and from the interviews that we've done.

We didn't farm through that. But there were still multi-generational operations that were in the same situation. It's not easy then. It's not easy now. There's no reason to make now seem like less of a time to worry about than what it was when it was terrible.

We didn't farm through that. But there were still multi-generational operations that were in the same situation. It's not easy then. It's not easy now. There's no reason to make now seem like less of a time to worry about than what it was when it was terrible.

We didn't farm through that. But there were still multi-generational operations that were in the same situation. It's not easy then. It's not easy now. There's no reason to make now seem like less of a time to worry about than what it was when it was terrible.

Yeah, I'm excited. I know we've got a couple of conversations slated for February that are going to dive in with real life farmers making real life decisions just like that is. But it's to me, I'll go first. To me, it's the small changes. It's it's a little bit on every side of your operation.

Yeah, I'm excited. I know we've got a couple of conversations slated for February that are going to dive in with real life farmers making real life decisions just like that is. But it's to me, I'll go first. To me, it's the small changes. It's it's a little bit on every side of your operation.

Yeah, I'm excited. I know we've got a couple of conversations slated for February that are going to dive in with real life farmers making real life decisions just like that is. But it's to me, I'll go first. To me, it's the small changes. It's it's a little bit on every side of your operation.

If you can do 5% on cutting your costs and you can do something that's going to increase your yields by 5% or increase your marketability, your marketing decisions by 5%, that's not just a small increase because you've actually widened that margin on both sides of it. So I'm an advocate for small changes if you can make them.

If you can do 5% on cutting your costs and you can do something that's going to increase your yields by 5% or increase your marketability, your marketing decisions by 5%, that's not just a small increase because you've actually widened that margin on both sides of it. So I'm an advocate for small changes if you can make them.

If you can do 5% on cutting your costs and you can do something that's going to increase your yields by 5% or increase your marketability, your marketing decisions by 5%, that's not just a small increase because you've actually widened that margin on both sides of it. So I'm an advocate for small changes if you can make them.

But I also understand that sometimes small changes aren't enough this year.

But I also understand that sometimes small changes aren't enough this year.

But I also understand that sometimes small changes aren't enough this year.

Or your time in your office is focused on other value-added decision-making or looking at data like Acre Shields. I mean, you may still be in the office.

Or your time in your office is focused on other value-added decision-making or looking at data like Acre Shields. I mean, you may still be in the office.

Or your time in your office is focused on other value-added decision-making or looking at data like Acre Shields. I mean, you may still be in the office.

You know, coal's not that bad either.